The Incredible Influence of Steve Jobs Essays - 1734 Words

Two men dominate the computer world. When I say dominate, I am saying that no two other people in the world of computers development have had more of an effect on society than Bill Gates and Steve Jobs. Turn on any television , walk down any American street , read any newspaper, or just turn on any computer, and these two men are everywhere. These two men have opened up thousands or possibly millions of possibilities around the globe. Their creativity and innovation have led to great success. Steve Jobs father worked with lasers, and his mother was an accountant. At a young age, Steve Jobs was tenacious and sometimes unyielding when it came to getting what he wanted. Some statements by industry professionals confirm that Steve Jobs is an†¦show more content†¦Steve Job’s marketing savvy served him as well. Recognizing the importance of animation, Steve Jobs set out to buy Pixar animation studios, and in 1986 he acquired Pixar from filmmaker George Lucas for ten million dollars. He used his own money to purchase the company, and the total investment was 50 million dollars. This investment paid off when the release of Toy Story and A Bug’s Life. By 1999 Steve Jobs seventy three percent share of Pixar was worth an estimated 1.1 billion dollars. That is not bad for a college dropout and an original investment of fifty million dollars. In April 2005 Steve Jobs was named to the Times 100 a magazine that lists the world’s one hundred most influential people. In 2006 he sold Pixar to Disney for seven hundred billion dollars. Even though Steve Jobs was forced to resign from Apple in 1985, Steve Jobs went on to create the NeXT computer. Introduced in 1988 it boasted a number of innovations including quick processing speeds, excellent graphics and quality sound. Sales were flat due to its steep price and black and white screen and inability to network. In 1997 Apple was in trouble, losing about a third of its market share. The association between Apple computers and Steve Jobs was re-born and in 1997 he was named interim CEO. Steve Jobs accomplishments at personalizing technology have also become well known. His company’sShow MoreRelatedLeadership Style Of Steve Jobs1149 Words   |  5 PagesSTEVE JOBS The aim of this essay is to basically dissect the leadership style of Steve Jobs in accomplishing results. Steve Jobs was an American businessman, an early proponent of (PCs) and a social symbol. He’s best known for his two wildly successful tenures as co-founder and CEO of Apple. In 2011,  he had a net worth of $10.2 billion.  Throughout the years, his visionary ideas and close attention to detail were instrumental to the products that Apple would go on to create during his tenure, includingRead MoreCase Study: Steve Jobs Apples1584 Words   |  7 PagesCase Study: Steve Jobs amp; Apple Sharell Byrd HSC_6304 July 8, 2012 Dr. Samantha Murray Abstract Steve Jobs success story began in 1976 when he and a friend built the first personal computer. He founded Apple in 1970s; he was the Chairman and CEO of Apple Computers Incorporations until he was fired by the board of directors. He did not let this obstacle stop him. He went and started other businesses and developments in 1984, he developedRead MoreLeadership Styles From The Television1395 Words   |  6 Pagesleadership style and identify what my individual leadership characteristics are. The plan will be developed to improve my leadership style based upon the findings of my chosen leader’s leadership style compared to my own. Leadership Style Leadership influences a group of people towards an established, clear vision. Leadership styles differ considerably from leader to leader, while some leaders are more task oriented, and some leaders are more people oriented. Many leadership theories have been developedRead MoreLeadership Practices And Its Impact On The Success Of The World Essay1420 Words   |  6 Pagesorganization in the world. The genesis to this is starting in past century to the 21st century (Bennis W.2007). It is through this research; efforts are made to apply relevant leadership practices concerning Apple Company about an icon in Apple’s C.E.O Steve Jobs who is one of the most influential leaders in the recent times. The basis of this paper will be on the leadership traits, characteristics, and behaviour as well as organizational culture in support of the short-term and long-term objectives andRead Moreannotated bibliography2694 Words   |  11 Pagesï » ¿Global economics: Source 1:http://business.time.com/2011/08/31/will-steve-jobs-departure-hurt-the-economy/ Summarize: This article discusses how big of an impact Steve Jobs has on the economy we live in today. Apple is a multi-billion dollar company. It has more financial ammo than most sovereign countries, by financial ammo I mean it has much more money than others companies in sovereign countries. Apple trumps the Gross domestic production of Denmark, Thailand, and Greece, which makes the companyRead MoreEssay on The Center Cannot Hold1495 Words   |  6 Pagesnamed Steve, he was kind and made her feel human, actually worthy of human interaction and love. Steve would turn out to be a precious lifelong friend that she continues to be in contact with. Finally she completed her degree at Yale and had to watch as her best friend Steve moved away. While she was at Yale her beloved first therapist Mrs. Jones was in a terrible car accident and passed away, this was a massive blow to Elyn, and her sanity. Amidst these hardships she managed to get a job at a smallRead MoreComparing the Personal ities and Values of Steve Jobs and Steve Wozniak1940 Words   |  8 Pagesï » ¿How did Jobs early years,  prior to  Apple, influence his view about human nature, work, and assumptions about employees? Please  provide  specific examples that support your answer. Jobs early years,  prior to  Apple influenced his view of life. Concerning human nature, Jobs believed that human being  were  spiritual beings. It is ones responsibility to find the inner spirit, be enlightened to  attain  inner peace this enhanced personal growth. He believed that unless one did this, they would be controlledRead MoreLeadership As A Leader?1348 Words   |  6 Pagesleadership are used in virtually every aspect of human life. We are captivated by leaders and leadership to the point of obsession. Consider our fascination with business leaders such as Warren Buffet, Sir Richard Branson or Steve Jobs. Do a Google search for movies on Steve Jobs and the results will include several documentaries and feature films over a twenty year period. Our lives are filled with guidance, suggestions and direction from leaders such as Deepak Chopra, Jeff Bezos, Oprah Winfrey, MarkRead MoreExternal And Internal Environments By Forrest Gump2224 Words   |  9 PagesBusine ss is started, by people thinking outside of the box, brainstorming, putting a business plan together and implementing a plan and watch it either grow or fail. Apple is one of many companies that is rank the highest in their influence in the corporate world. On every job that you have worked on or you will work at you are given the company Code of Ethics guideline that is set for that specific company, explaining all the rules, regulations, and expectations the company expects from each and everyRead MoreA Study of the Leadership of CEOs at Apple5698 Words   |  23 PagesSpindler Page 10, 11 12 Gil Amelio Page 12, 13 14 Steve Jobs Page 15, 16 17 Tim Cook Page 17, 18 19 References Page 20 – 27 Background Information   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Apple is a company that everyone in the world knows about today, and most people own at least one Apple product, but Apple did not start out as a huge company. It started out with Steve Jobs and Steve Wozniak working on computers in the garage of Steve Jobs. Jobs and Wozniak had been friends since college and both

Childhood Obesity Argentina, Argentina - 1586 Words

Childhood Obesity in Buenos Aires, Argentina Malaijah D. Thompson University of California, Los Angeles Childhood Obesity in Buenos Aires, Argentina There are many indicators of poverty. One indicator of poverty is obesity; it mostly affects families in low socioeconomic levels. Obesity has become an epidemic rising across the globe. Recently, childhood obesity is becoming a prevailing problem in the urban areas in Buenos Aires, Argentina. Argentina’s rates are rising at a level that is equal to the United States of America. Obesity being defined as having a Body Mass Index of over 30- Body Mass Index is based on the relationship between the height and weight of a person and should ideally be between 18.5 and 24.9 (Cole, Bellizzi, Flegal, Dietz, 2000). Shifts in diet and physical activity patterns have affected the low- and moderate-income developing countries over the last two decades (Herscovici, Kovalskys, De Gregorio, 2013). There is evidence that a high intake of sweetened beverages and high-fat/high-sugar foods, coupled with a low intake of fruits and vegetables and increased sedentary behavior, is associated with obesity (Herscovici, Kovalskys, De Gregorio, 2013). Industrialization and Food System In Argentina 35 percent of the children are obese (Harvard School of Public Health, n.d.). Obesity coexists with industrialization. Industrialization is the period of social and economic change that transforms a human group from an agrarianShow MoreRelatedEssay on The Impact of Child Obesity on a Childs Life1972 Words   |  8 Pagesgrowing up to be the adults of tomorrow. â€Å"Childhood obesity is the condition of being overweight or severely overweight which causes risks to health between the age of 2 and 19† (â€Å"Childhood Obesity†). Childhood obesity is taking a huge toll on not only the physical standpoint of the child, but also their mental stability. Childhood obesity is no longer a concern with Americans; it’s now a problem that has spiraled out of control in the world. Obesity will never be resolved one hundred percentRead MoreAmerica s Need For Free Higher Education1178 Words   |  5 PagesAmerica’s need for free Higher Education America is known for many things baseball, diplomacy, childhood obesity, McDonalds, and of its vast educational opportunities. Unfortunately many of these opportunities come at an expensive cost. The average for instate tuition at state schools is 9,410 dollars per year so times that by four years it’s a grand total of 37,640 dollars. This isn’t including meal plans, books, and room and board. The United States of America should provide free higher educationRead MoreObesity Essay1777 Words   |  8 Pagesto strategic targets and policies of national anti-obesity (Reilly Wilson, 2006; Reilly et al., 2010). Certainly, obesity is no longer limited to many developed nations; an increased predominance of obesity occurring in childhood has been perceived in developing nations of the world (Gupta et al., 2012). More so, obesity in adolescents and children between the ages of 5 and 19 years amounted to about 41.8 percent in Mexico, while in Argentina, it was about 19.3 percent, and was 22 percent in IndiaRead MoreLocal Food Movement : Questions1346 Words   |  6 Pagesvariety of foods brought to our Fresno grocery stores. I was surprised to find out that much of the food in the grocery store may not even be from the United States. Foods can be shipped in to the United States from any country, for example beef from Argentina, lamb from New Zealand, grapes from Chile, mangoes from Mexico, tomatoes from Holland, and bananas from Central America. It’s astonishing to think that most of our food does not come from California even though there are approximately 76,400 farmsRead MoreTaking a Look at Bolivia1826 Words   |  7 PagesBolivia is an amazing country, rich in culture, tourism, and history. Located in western-central South America, Bolivia is bordered by Brazil, Paraguay, Argentina, Peru, and Chile. Bolivia is divided into 3 very diverse regions, the Andean region, that’s surrounded by mountain ranges and has the highest altitude in Bolivia, the sub Andean region, that’s distinguished by its farming activities, and the llanos region, that’s surrounded by rainforest and is very bio diverse. Although Bolivia has seenRead MoreEthics and Management of Wal-Mart2569 Words   |  11 PagesStores operates retail stores in various formats across the world. In the U.S. the retail formats operated by Wal-Mart include discount stores, supercenters, neighborhood markets, marketside, and Sam’s clubs. Internationally, the company operates in Argentina, Brazil, Canada, Chile, China, Costa Rica, El Salvador, Guatemala, Honduras, India, Japan, Mex ico, Nicaragua, Puerto Rico and the UK. (www.datamonitor.com, 2011). Wal-Mart is more than just another large company, in 2011 their total revenues wasRead MoreSoc 727-the Theory of Demographic Transition and Its Applicability to Developing Countries5499 Words   |  22 Pagesthe large group born during stage two ages, it creates an economic burden on the shrinking working population. Death rates may remain consistently low or increase slightly due to increases in lifestyle diseases due to low exercise levels and high obesity[-35] and an aging population in developed countries[-36]. But there arises at this stage a difficulty which can be overlooked if birth and death rates alone are considered. The difficulty relates to what is likely to happen in the future. 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Second Foundation 3. Two Men and a Peasant Free Essays

string(21) " out of his cottage\." Rossem is one of those marginal worlds usually neglected in Galactic history and scarcely ever obtruding itself upon the notice of men of the myriad happier planets. In the latter days of the Galactic Empire, a few political prisoners had inhabited its wastes, while an observatory and a small Naval garrison served to keep it from complete desertion. Later, in the evil days of strife, even before the time of Hari Seldon, the weaker sort of men, tired of the periodic decades of insecurity and danger; weary of sacked planets and a ghostly succession of ephemeral emperors making their way to the Purple for a few wicked, fruitless years – these men fled the populated centers and sought shelter in the barren nooks of the Galaxy. We will write a custom essay sample on Second Foundation 3. Two Men and a Peasant or any similar topic only for you Order Now Along the chilly wastes of Rossem, villages huddled. Its sun was a small ruddy niggard that clutched its dribble of heat to itself, while snow beat thinly down for nine months of the year. The tough native grain lay dormant in the soil those snow-filled months, then grew and ripened in almost panic speed, when the sun’s reluctant radiation brought the temperature to nearly fifty. Small, goatlike animals cropped the grasslands, kicking the thin snow aside with tiny, tri-hooved feet. The men of Rossem had, thus, their bread and their milk – and when they could spare an animal – even their meat. The darkly ominous forests that gnarled their way over half of the equatorial region of the planet supplied a tough, fine-grained wood for housing. This wood, together with certain furs and minerals, was even worth exporting, and the ships of the Empire came at times and brought in exchange farm machinery, atomic heaters, even televisor sets. The last was not really incongruous, for the long winter imposed a lonely hibernation upon the peasant. Imperial history flowed past the peasants of Rossem. The trading ships might bring news in impatient spurts; occasionally new fugitives would arrive – at one time, a relatively large group arrived in a body and remained – and these usually had news of the Galaxy. It was then that the Rossemites learned of sweeping battles and decimated populations or of tyrannical emperors and rebellious viceroys. And they would sigh and shake their heads, and draw their fur collars closer about their bearded faces as they sat about the village square in the weak sun and philosophized on the evil of men. Then after a while, no trading ships arrived at all, and life grew harder. Supplies of foreign, soft food, of tobacco, of machinery stopped. Vague word from scraps gathered on the televisor brought increasingly disturbing news. And finally it spread that Trantor had been sacked. The great capital world of all the Galaxy, the splendid, storied, unapproachable and incomparable home of the emperors had been despoiled and ruined and brought to utter destruction. It was something inconceivable, and to many of the peasants of Rossem, scratching away at their fields, it might well seem that the end of the Galaxy was at hand. And then one day not unlike other days a ship arrived again. The old men of each village nodded wisely and lifted their old eyelids to whisper that thus it had been in their father’s time – but it wasn’t, quite. This ship was not an Imperial ship. The glowing Spaceship-and-Sun of the Empire was missing from its prow. It was a stubby affair made of scraps of older ships – and the men within called themselves soldiers of Tazenda. The peasants were confused. They had not heard of Tazenda, but they greeted the soldiers nevertheless in the traditional fashion of hospitality. The newcomers inquired closely as to the nature of the planet, the number of its inhabitants, the number of its cities – a word mistaken by the peasants to mean â€Å"villages† to the confusion of all concerned – its type of economy and so on. Other ships came and proclamations were issued all over the world that Tazenda was now the ruling world, that tax-collecting stations would be established girdling the equator – the inhabited region – that percentages of grain and furs according to certain numerical formulae would be collected annually. The Rossemites had blinked solemnly, uncertain of the word â€Å"taxes.† When collection time came, many had paid, or had stood by in confusion while the uniformed, other-wordlings loaded the harvested corn and the pelts on to the broad ground-cars. Here and there indignant peasants banded together and brought out ancient hunting weapons – but of this nothing ever came. Grumblingly they had disbanded when the men of Tazenda came and with dismay watched their hard struggle for existence become harder. But a new equilibrium was reached. The Tazendian governor lived dourly in the village of Gentri, from which all Rossemites were barred. He and the officials under him were dim otherworld beings that rarely impinged on the Rossemite ken. The tax-farmers, Rossemites in the employ of Tazenda, came periodically, but they were creatures of custom now – and the peasant had learned how to hide his grain and drive his cattle into the forest, and refrain from having his hut appear too ostentatiously prosperous. Then with a dull, uncomprehending expression he would greet all sharp questioning as to his assets by merely pointing at what they could see. Even that grew less, and taxes decreased, almost as If Tazenda wearied of extorting pennies from such a world. Trading sprang up and perhaps Tazenda found that more profitable. The men of Rossem no longer received in exchange the polished creations of the Empire, but even Tazendian machines and Tazendian food was better than the native stuff. And there were clothes for the women of other than gray home-spun, which was a very important thing. So once again, Galactic history glided past peacefully enough, and the peasants scrabbIed life out of the hard soil. Narovi blew into his beard as he stepped out of his cottage. You read "Second Foundation 3. Two Men and a Peasant" in category "Essay examples" The first snows were sifting across the hard ground and the sky was a dull, overcast pink. He squinted carefully upward and decided that no real storm was in sight. He could travel to Gentri without much trouble and get rid of his surplus grain in return for enough canned foods to last the winter. He roared back through the door, which he opened a crack for the purpose: â€Å"Has the car been fed its fuel, yunker?† A voice shouted from within, and then Narovi’s oldest son, his short, red beard not yet completely outgrown its boyish sparseness, joined him. â€Å"The car,† he said, sullenly, â€Å"is fueled and rides well, but for the bad condition of the axles. For that I am of no blame. I have told you it needs expert repairs.† The old man stepped back and surveyed his son through lowering eyebrows, then thrust his hairy chin outward: â€Å"And is the fault mine? Where and in what manner may I achieve expert repairs? Has the harvest then been anything but scanty for five years? Have my herds escaped the pest? Have the pelts climbed of themselves-â€Å" â€Å"Narovi!† The well-known voice from within stopped him in mid-word. He grumbled, â€Å"Well, well – and now your mother must insert herself into the affairs of a father and his son. Bring out the car, and see to it that the storage trailers are securely attached.† He pounded his gloved hands together, and looked upward again. The dimly-ruddy clouds were gathering and the gray sky that showed in the rifts bore no warmth. The sun was hidden. He was at the point of looking away, when his dropping eyes caught and his finger almost automatically rose on high while his mouth fell open in a shout, in complete disregard of the cold air. â€Å"Wife,† he called vigorously, â€Å"Old woman – come here.† An indignant head appeared at a window. The woman’s eyes followed his finger, gaped. With a cry, she dashed down the wooden stairs, snatching up an old wrap and a square of linen as she went. She emerged with the linen wrapped insecurely over her head and ears, and the wrap dangling from her shoulders. She snuffled: â€Å"It is a ship from outer space.† And Narovi remarked impatiently: â€Å"And what else could it be? We have visitors, old woman, visitors!† The ship was sinking slowly to a landing on the bare frozen field in the northern portions of Narovi’s farm. â€Å"But what shall we do?† gasped the woman. â€Å"Can we offer these people hospitality? Is the dirt floor of our hovel to be theirs and the pickings of last week’s hoecake?† â€Å"Shall they then go to our neighbors?† Narovi purpled past the crimson induced by the cold and his arms in their sleek fur covering lunged out and seized the woman’s brawny shoulders. â€Å"Wife of my soul,† he purred, â€Å"you will take the two chairs from our room downstairs; you will see that a fat youngling is slaughtered and roasted with tubers; you will bake a fresh hoecake. I go now to greet these men of power from outer space†¦ and†¦ and-† He paused, placed his great cap awry, and scratched hesitantly. â€Å"Yes, I shall bring my jug of brewed grain as well. Hearty drink is pleasant.† The woman’s mouth had flapped idly during this speech. Nothing came out. And when that stage passed, it was only a discordant screech that issued. Narovi lifted a finger, â€Å"Old woman, what was it the village Elders said a se’nnight since? Eh? Stir your memory. The Elders went from farm to farm – themselves! Imagine the importance of it! – to ask us that should any ships from outer space land, they were to be informed immediately on the orders of the governor. â€Å"And now shall I not seize the opportunity to win into the good graces of those in power? Regard that ship. Have you ever seen its like? These men from the outer worlds are rich, great. The governor himself sends such urgent messages concerning them that the Elders walk from farm to farm in the cooling weather. Perhaps the message is sent throughout all Rossem that these men are greatly desired by the Lords of Tazenda – and it is on my farm that they are landing.† He fairly hopped for anxiety, â€Å"The proper hospitality now – the mention of my name to the governor – and what may not be ours?† His wife was suddenly aware of the cold biting through her thin house-clothing. She leaped towards the door, shouting over her shoulders, â€Å"Leave then quickly.† But she was speaking to a man who was even then racing towards the segment of the horizon against which the ship sank. *** Neither the cold of the world, nor its bleak, empty spaces worried General Han Pritcher. Nor the poverty of their surroundings, nor the perspiring peasant himself. What did bother him was the question of the wisdom of their tactics? He and Channis were alone here. The ship, left in space, could take care of itself in ordinary circumstances, but still, he felt unsafe. It was Channis, of course, who was responsible for this move. He looked across at the young man and caught him winking cheerfully at the gap in the furred partition, in which a woman’s peeping eyes and gaping mouth momentarily appeared. Channis, at least, seemed completely at ease. That fact Pritcher savored with a vinegary satisfaction. His game had not much longer to proceed exactly as he wished it. Yet, meanwhile their wrist ultrawave sender-receivers were their only connection with the ship. And then the peasant host smiled enormously and bobbed his head several times and said in a voice oily with respect, â€Å"Noble Lords, I crave leave to tell you that my eldest son – a good, worthy lad whom my poverty prevents from educating as his wisdom deserves – has informed me that the Elders will arrive soon. I trust your stay here has been as pleasant as my humble means – for I am poverty-stricken, though a hard-working, honest, and humble farmer, as anyone here will tell you – could afford.† â€Å"Elders?† said Channis, lightly. â€Å"The chief men of the region here?† â€Å"So they are, Noble Lords, and honest, worthy men all of them, for our entire village is known throughout Rossem as a just and righteous spot – though living is hard and the returns of the fields and forests meager. Perhaps you will mention to the Elders, Noble Lords, of my respect and honor for travelers and it may happen that they will request a new motor wagon for our household as the old one can scarcely creep and upon the remnant of it depends our livelihood.† He looked humbly eager and Han Pritcher nodded with the properly aloof condescension required of the role of â€Å"Noble, Lords† bestowed upon them. â€Å"A report of your hospitality shall reach the ears of your Elders.† Pritcher seized the next moments of isolation to speak to the apparently half-sleeping Channis. â€Å"I am not particularly fond of this meeting of the Elders,† he said. â€Å"Have you any thoughts on the subject?† Channis seemed surprised. â€Å"No. What worries you?† â€Å"It seems we have better things to do than to become conspicuous here.’ Channis spoke hastily, in a low monotoned voice: â€Å"It may be necessary to risk becoming conspicuous in our next moves. We won’t find the type of men we want, Pritcher, by simply reaching out a hand into a dark bag and groping. Men who rule by tricks of the mind need not necessarily be men in obvious power. In the first place, the psychologists of the Second Foundation are probably a very small minority of the total population, just as on your own First Foundation, the technicians and scientists formed a minority. The ordinary inhabitants are probably just that – very ordinary. The psychologists may even be well hidden, and the men in the apparently ruling position, may honestly think they are the true masters. Our solution to that problem may be found here on this frozen lump of a planet.† â€Å"I don’t follow that at all.† â€Å"Why, see here, it’s obvious enough. Tazenda is probably a huge world of millions or hundreds of millions. How could we identify the psychologists among them and be able to report truly to the Mule that we have located the Second Foundation? But here, on this tiny peasant world and subject planet, an the Tazendian rulers, our host informs us, are concentrated in their chief village of Gentri. There may be only a few hundred of them there, Pritcher, and among them must be one or more of the men of the Second Foundation. We will go there eventually, but let us see the Elders first – it’s a logical step on the way.† They drew apart easily, as their black-bearded host tumbled into the room again, obviously agitated. â€Å"Noble Lords, the Elders are arriving. I crave leave to beg you once more to mention a word, perhaps, on my behalf-† He almost bent double in a paroxysm of fawning. â€Å"We shall certainly remember you,† said Channis. â€Å"Are these your Elders?† They apparently were. There were three. One approached. He bowed with a dignified respect and said: â€Å"We are honored. Transportation has been provided, Respected sirs, and we hope for the pleasure of your company at our Meeting Hall.† Third Interlude The First Speaker gazed wistfully at the night sky. Wispy clouds scudded across the faint stargleams. Space looked actively hostile. It was cold and awful at best but now it contained that strange creature, the Mule, and the very content seemed to darken and thicken it into ominous threat. The meeting was over. It had not been long. There had been the doubts and questionings inspired by the difficult mathematical problem of dealing with a mental mutant of uncertain makeup. All the extreme permutations had had to be considered. Were they even yet certain? Somewhere in this region of space – within reaching distance as Galactic spaces go – was the Mule. What would he do? It was easy enough to handle his men. They reacted – and were reacting – according to plan. But what of the Mule himself? How to cite Second Foundation 3. Two Men and a Peasant, Essay examples

National Traffic Planning and Management †MyAssignmenthelp.com

Question: Discuss about the National Traffic Planning and Management. Answer: Introduction The Sydney people are likely to get benefits from the latest transport model that has been planned to install and configure at Sydney. HASELL along with NSW have planned to install light rail architecture to facilitate the transport (Vermote et al. 2014). The configuration of the light rail has been planned to include the South East Rail Project (CSELR) and Central Business District (CBD). The proposed rail route is planned to prolong up to 12 kilometres and the rail route will cover Circular Quay, it will also connect Kingsford and possibly Randwick. This report will highlight the conceptual design planned by the organisations to implement the light rail in Sydney. The report will also grandstand the landscapes they have planned to rejuvenate alongside the main light rail track. HASSELL with NSW has a conceptual design plan to rejuvenate the light rail based in Sydney. They have proposed that the rail route will cover Central Station, Circular Quay, Kingsford and Randwick s (Stay and Griffin 2015). They have added that the proposed project will assist the traffic jam and the new model will be built keeping in mind that it will facilitate the transport system of South East Railway and that will surely change the whole scenario of George Street. The new rail architecture in Sydney is hoped to embellish the whole Sydneys glory. Transport for NSW along with HASSELL has a plan to develop stops at regular intervals accompanying Sydney's light rail, has a plan to model the landscapes of the rail route by implanting small plants and the trees. Therefore, the CBD and CSELR project looks promising and if effectively implemented, the whole Sydney city can get hassle free transport facility and also the surrounding landscapes (Stay and Griffin 2015); it will also add scenic beauty to the light rail as well as to the entire city. Conceptual Design correlated with CSELR It is responsibility of both the organisations to correctly acknowledge the region, location they have chosen to implement the project. The organisations must keep in mind the comforts and the facilities along with the establishment of the light rail project (Kim and Lahr 2014). Therefore, they must build the proper shelter and resting places at regular intervals to simplify the service. They are also including the customers comforts. They have planned to construct the rails to ensure safety and security of the customers (Chatman, Tulach and Kim 2012). The organisations are trying to model the light rail doors to secure the system, also safe crossings for the motorists, pedestrians and cyclists are also part of the plan. Circumstantial analysis based on conceptual design of CSELR Suitable land zoning: CSLER project will cover Moore Park, Tay Reserve, Anzac Parade, the University of New South Wales, Kensington Campus and National Institute of Dramatic art. The roadway and the associated transport connectivity: The CSLER project will definitely embellish the entire transport facility of the Anzac Parade, Alison Road. The cyclists, all the users those who travel by bus can get the benefits from the advanced transport facility. The Traditional items: The traditional items of the CSLER can be beneficial to attract more and more customers or users in the nearby location of Kingsford and GML Heritage has detected those items (Currie and Delbosc 2013). These items have been located at the Residential group, Masonic hotel, Tay Reserve and the University of South Wales. The outskirt design correlate with CSELR project: The local landscapes surrounding the rail track have the vegetation area which will definitely add the beauty of the whole surroundings of the rail track and the entire city will be looked beautiful (Currie and Delbosc 2013). The conceptual design here includes signalling for the local pedestrians of Anzac Parade and the regions of Randwick route. The plan arrangement involves the sharing of the transports like the local bus with the light corridor (Boarnet, Wang and Houston 2017). The plan also involves the plantation of robusta trees in the surrounding regions to design the landscape. The Heritage Walter Renny fountain has also been planned to be properly maintained and secured. Tay Reserves conceptual design layout Tay Reserve is definitely a plan of the project. The plans includes the modification of the footpath around and build a new road path that will join Alison Road and Anzac Parade, a new shelter will be built and a new lawn has also been planned to build (Nawrocki et al. 2014). The further modification and the reconstruction have also been considered to be done if situation arises. The organisations have to decide and have to find out new ways to build stops here at Carlton Street Stop as the residents are constructing new buildings and apartments at Ascot Streets and the surrounding regions of Godwood. The new trees Platanus acerifolia have been planned to seed around the sideways of the light rail track. It has been planned to implement fences all around the light rail tracks and to make sure the safety of the pedestrians. Separate parking slots are planned to locate on the Bowral Street to facilitate the Anzac Parade traffic congestion free (Lagendijk and Boertjes 2013). The footpaths of the region have been planned to prolonged or extent to facilitate the dwellers or the pedestrians. About 200L trees have been designed and planned considering the nature of the soil in this region (Schoner and Cao 2014). Like UNSW Kensington Campus it has also been planned to augment the width of the footpath (Cao and Schoner 2014). The public domain strategys primary objective is to provide advanced pedestrians and users safety and also to add islands, the organisations primary objective is to give direct admission to the University Mall roadway from UNSW Anzac Parade Stop. Around the outskirts of the light rail tracks 200L trees have been planned to be plant. The kerb islands will also be implemented to ensure pedestrian and users safety. The public domain procedures can be useful in lessening traffic in Kingsford terminus. The organisations have taken another initiative to create fields for the local dwellers and it will facilitate them to reach to the station fast (Knowles and Ferbrache 2016).. The organisations have taken initiatives to establish advanced furniture in accordance the demands and wishes of Randwick city local guidelines where local people can take rest. All the CSELR project elements have been considered keeping in mind the project requirements as per SPR Appendix. The furniture and the materials chosen for the project must comply the requirements of CSELR project. Those objects must be sturdy and tough and must be resistant to rapid constant washing and cleaning. Conclusion It can be concluded from the above discourse that the companies who are working on this light rail project have planned well. The effort will not only enhance the light rail system in Sydney but will also embellish the scenic beauty of the whole city. The procedures by which the organisations have planned to deliver the services have been detailed in this report. The designs of light rail track along with the surrounding landscape are looking promising. Sydney is developing every day and this light rail project will add another feather to the crown. Recommendations Online ticketing: The organisation must approach towards e-commerce and they must initiate the online ticketing procedures, they will be more benefitted in this venture. Real time upgrades and updates: The organisation must give the real time upgrades and the updates, this will help the customers to know when the train will arrive, further with the help of Internet technology they should implement mobile apps and should send notifications via all these apps. This will benefit all the customers. Light rail network collaboration with the bus network: With the advent of light rail network, it is planned to reduce the number of buses and it is also decided to collaborate the light rail with the buses that will definitely reduce the traffic jam and can complement the transport system. References Boarnet, M.G., Wang, X. and Houston, D., 2017. Can New Light Rail Reduce Personal Vehicle Carbon Emissions? A Before?After, Experimental?Control Evaluation in Los Angeles.Journal of Regional Science,57(3), pp.523-539. Cao, X.J. and Schoner, J., 2014. The influence of light rail transit on transit use: An exploration of station area residents along the Hiawatha line in Minneapolis.Transportation Research Part A: Policy and Practice,59, pp.134-143. Chatman, D.G., Tulach, N.K. Kim, K., 2012. Evaluating the Economic Impacts of Light Rail by Measuring Home Appreciation.Urban Studies, 49(3), pp.467487. Currie, G. and Delbosc, A., 2013. 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