Monday, September 30, 2019

The Use of Lasers in Esophageal Cancer Treatment

Esophageal cancer is a rare form of cancer, but its numbers are on the rise around the world (Staff, Mayo Clinic 1). This disease occurs when malignant or cancerous cells form in the tissues of the esophageal lining of the body’s gastrointestinal tract. The esophagus is responsible for moving swallowed food and liquids from the mouth into the stomach for digestion. It consists of several tissue layers, including the mucous membrane, muscle, and connective tissues.When cancer forms in the esophagus, it begins in the innermost layer of the tissue (the mucous membrane) and moves outward (towards the connective tissue layer) as it spreads (see Figure 1). It often goes undetected for many years, and in its later stages, this cancer is not easily treatable. Among those who develop esophageal cancer, their long-term survival rate is low, as it is estimated that only 12. 5% of patients live five years beyond the date of diagnosis (Triesschejin, Martijn 5).The standard treatment option used to combat esophageal cancer is called an esophagectomy, in which the cancerous area of the esophagus is removed via surgery, however this procedure is very invasive, complicated, and is often times fatal. However, with today’s technological advancements, safer, less-invasive methods are beginning to replace this option and are proving to be successful in helping to extend the lives of those patients with severe esophageal cancer and aid in improving their quality of life.One up-and-coming treatment option that is far more safe and practical than esophagectomy is the integration of lasers in photodynamic therapy, or PDT. Although it is still an experimental treatment, is ideal because it has no long-term side effects, is minimally invasive, can be done quickly with little recovery time, has the ability to precisely target the areas of the body where the cancer cells are present, and can be safely repeated multiple times until the desired results are achieved.Post-treatme nt, it has been known to cause sensitivity to light, particularly pertaining to the patient’s eyes and skin, however this has not been shown to be a significant issue among those treated with PDT. Photodynamic therapy uses special drugs, known as photosensitizing agents, along with laser light to kill cancer cells closer to the surface of the skin. The agents are injected into the body via and ‘switched on’ with light of the appropriate wavelength depending on the drug utilized. Chemical and molecular reactions within the ody from the drugs then destroy the cancer cells and work to rid the body of the esophageal disease. Although several sources of light are possibilities when performing photodynamic therapy, lasers are the most preferred. They are the most effective in emitting monochromatic light, or light that is of a single wavelength and color, corresponding to all of the different absorption maxima of photosensitizers’ compounds, and can be relativel y easily coupled to optical fibers from 200 to 600 microns’ core sizes.Specifically, the type of laser that is optimal for the treatment of esophageal cancer is a diode laser. These lasers are the most recent to be used in cancer treatment, and were developed just within the last fifteen years. Thus, they have higher quality beams, expanded ranges of wavelengths, and can be used on higher powers if desired. Diode lasers are ideal because they are simple to use, easy to transport, and do not require difficult installation like the gas (argon) and dye lasers used before them (Boucher 74).The diode laser currently approved by the FDA is manufactured by Angiodynamics, and has been successfully used, along with the correct application of photosensitizers, in esophageal cancer treatments. â€Å"A good photosensitizer is preferably a pure compound with a constant composition† (Nyman 3). And in esophageal cancer treatment via PDT, the best-proven photosensitizer is called porf imer sodium, also commercially known as Photofrin ®.In fact, the United States’ Food and Drug Administration has only approved the use of this photosensitizer in the treatment of esophageal cancer via PDT (â€Å"Photodynamic Therapy† 2). Porfimer sodium is injected intravenously, where it is then absorbed by all of the body’s cells, but only those cells that are normal and not cancerous are able to get rid of it. To allow for the body’s normal cells to rid themselves of the drug, two to three days are given between the drug’s administration and the activation of the drug by laser light.After being passed down the throat through a small flexible tube called an endoscope, a thin fiber optic glass strand is used to direct the laser light at the affected area. The optical fiber is made of fused silica, and uses a balloon catheter to distribute a defined, controlled amount of light to the treated esophagus organ. If the beam were not diffuse, a direct beam (even at a low power) could be damaging to the esophageal tissue. The light is operated at weaker power of around 2 Watts to ensure that it does not burn any tissue, and it is relatively pain-free.The treatment it is applied for no longer than an hour at a time and can often be done in an outpatient setting (reference all sources listed). Normally, the most common wavelength used is red light, as its specific wavelength of 630 nanometers has been shown to work best when attempting to create the most effective and potent malignant cancer cell-killing method possible. Atomically speaking, following its activation by laser light, â€Å"†¦the photosensitizer is elevated from a ground state to a long lasting excited triplet state†¦. and it] can then react with cell membranes to form radical ions [intermediates] which interact further with oxygen to produce cytotoxic oxygenated molecules† (Gray 1). More simply put, the excited photosensitizer activated by the laser light transfers its energy to other molecules before returning to its ground state, which generates a reactive oxygen species (intermediate) that is able to directly kill and destroy the esophageal tumor via oxidation, and later, indirectly, via inflammation.Research has shown a huge increase in the survival rate of PDT patients receiving this treatment. Treated patients’ survival rates improved 25% over a span of five years compared to those who never received any type of treatment (Li 2). And although doctors have seen great success with the use of photodynamic therapy and diode laser treatments, there is still much more to be researched and improved upon. Currently, new drugs, such as Photochlor ®, and others are being clinically tested to see if they can be used as photosensitizers in the treatment of esophageal cancer.This photosensitizer looks promising, as it has already been shown to last a much shorter time and is more easily removed from the body than Photofrin ® is. Also, scientists are looking at the possibility of using ointments containing ferrous or colbalt ions and hydrogen peroxide on the treated cancerous area to improve PDT outcomes along with laser light. And with the further advancement of technology, hopefully newer treatments will be able to not only improve the outcomes of patients with severe esophageal cancer, but be able to cure them of it once and for all.

Sunday, September 29, 2019

Hans Zimmer Essay

This case study will explore the life and works of one of the most prominent and inventive film and music composers of modern times, Hans Zimmer. His extraordinary ability to span an extensively wide range of genres and formats with extreme competence is extremely influential and inspiring. Zimmer is a pioneer in his field, with his use of both electronic and orchestral elements within film scores. Zimmers success in creating the scores for some of the most celebrated films, and his ability to encapsulate in the music the overriding themes, and personalities of the characters in modern day cinema is what makes him so special. I have chosen to write on this subject as it is completely relevant to my interest in the field. This case study includes a discussion of the early life of Hans Zimmer, his entrance into the world of Hollywood composition, his influences and growth as a composer and leads to a more in-depth discussion of the work on his most current films, as well as a brief look at the studio and equipment he uses. Born in Frankfurt, Germany on September 12th 1957 Hans Florian Zimmer is acknowledged as one of the most pioneering, innovative, successful, influential and sought after composers in Hollywood today (IMDB, no date). His interest in music began at a very early age and he began playing the piano at the age of three, although he had little or no formal music education or training throughout his early life (Gillespie, 2001). Despite his lack of training, Zimmer knew he wanted to be a composer by the age of six and this coincided with an important event in the young Zimmer’s life; the death of his father. He is quoted as saying in an interview with CNN Worldbeat; â€Å"My dad died when I was six, that’s when I decided I was going to become really serious about music, because it was my refuge† (CNN Worldbeat cited by IMDB, no date). During his early teens his family moved all over Europe before settling in London when Zimmer was 14 years old. Throughout his childhood his passion for music meant he neglected his schoolwork and as a result was expelled from several different schools (Shelton, no date). After finally finishing school he began his professional music career by composing advertising jingles for Air Edel associates and playing in rock bands (Ankeny, no date). It was during this period that Zimmer found success as a member of The Buggles, an English new wave synthpop group, and had a hit single with ‘Video Killed the Radio Star’. It is said that this worldwide hit helped ‘usher in a new era of global entertainment as the first music video to be shown on MTV’ (IMDB, no date). His talent on the keyboard and synthesisers would continue to be significant throughout his career although this is perhaps the first event that might have suggested at the huge amount of success and appreciation he would go on to enjoy as a composer. Zimmer is known to have favoured the Moog synthesiser when performing and creating music for these groups, a preference that has endured the span of his career. It was also during this period that we see Zimmer first combining the use of computers with live music on stage with other successful groups (Shelton, no date). This combination has been a constant throughout Zimmer’s professional career and his talent in merging the two elements is part of what has earned him the success and appreciation he currently enjoys. The diversity of his talent is also seen in his ability to span genres such as new wave UK punk, as well as Spanish pop music. However, Zimmer would not remain a part of the pop scene for long. He felt inhibited by having to write in just one style of music and felt his creativity was restrained. It was at this time that he first went to work with Stanley Myers who began to teach him about scoring films (Shelton, no date). This partnership would prove to be a collaboration of great orchestral elements combined with the most up to date electronic instrumentation available (Abodos, no date). Zimmers technological fascination in these early years has proved influential in his later and most successful works. Perhaps it is this preoccupation with technology that has kept him at the forefront of composition. It could also be said that the use of both technological and traditional orchestral elements has ensured his popularity with all generations of audiences. It was with Myers that Zimmer co-founded the London based Lillie Yard recording studio (Wikipedia, no date). A demonstration of the combining of the elements mentioned above is showcased in their early works, an example of which is seen in the film ‘Moonlighting’ (1982). The fusion of moody undertones performed with synthesisers and clean orchestral pianos combine to create a dark, unnerving, suspenseful atmosphere in keeping with the films subject and the emotions portrayed by the characters. His talent for creating music spanning the genres of different films is also seen in this early collaboration with Myers. Further examples of this are his compositions for films such as ‘Success is the Best Revenge’ (1984) which is a drama and the films ‘Insignificance’ (1985) and the acclaimed ‘My Beautiful Launderette’ (1985) which have comedic elements and demand that a completely different atmosphere is created. For example, ‘My Beautiful Launderette’ features a much more upbeat electronic production with less orchestral elements as the subject matter of the film requires. From 1982 – 1987 Zimmer worked collaboratively on productions. It was not until the film ‘Terminal Exposure’ (1987) that Zimmer would produce his first solo-score (Wikipedia, no date), based heavily on electronic production encapsulating the 80’s pop culture era. His next collaboration with David Byrne and Ryuichi Sakamoto would lead to his first taste of Academy Award success – winning the Oscar for Best Original Score with the picture ‘The Last Emperor’ (1987). The theme tune of which combines influences from both traditional Western and Eastern cultures, again allowing him to experience new found inspiration for his future creations. At this time he also created one of his most durable works for the UK television game show ‘Going for Gold’, about which he was quoted in an interview with the BBC as saying ‘[it] was a lot of fun. It’s the sort of stuff you do when you don’t have a career yet’ (BBC, 2008). This demonstrated his levelheadedness despite his new found success. This is also another example of how Zimmer was able to span the genres of music composition whilst enjoying his work, which arguably has been crucial to his success. The next film score composed by Zimmer was the small budget movie ‘A World Apart’ (1988) about apartheid South Africa (Shelton, no date). This was his first excursion into composition for a movie set in Africa, perhaps leading to his continuing interest in this area (seen in his work on the later films ‘The Power of One’ (1992) and ‘The Lion King’ (1994)). The soundtrack to ‘A World Apart’ featured traditional African instruments such as African drums and shakers giving the soundtrack an authentic feel. At the same time, these are combined with powerful synthetic strings which strike emotion and also bring in a Western element, which mirrors the films subject. 4 – Word Count: 3459 Student no. 15735 The success of this soundtrack led to Zimmer’s involvement in the critically acclaimed film ‘The Rain Man’ (1988) after the Hollywood director Barry Levinson’s wife introduced him to Zimmer’s work (Wikipedia, no date). Zimmer would follow an individual process when composing; â€Å"It was a road movie, and road movies usually have jangly guitars or a bunch of strings. I kept thinking don’t be bigger than the characters. Try to keep it contained. The Raymond character doesn’t actually know where he is. He might as well be on Mars. So, why don’t we just invent our own world music, for a world that doesn’t really exist? † (Zimmer cited by Young, 2008). This allowed for the score to contain escapist, other-worldly elements reflecting the character played by Dustin Hoffman. The Rain Man’ (1988) was Zimmer’s first venture into Hollywood. The soundtrack was created by the use of a lot of digital synthesis from the Fairlight CMI which was able to do sampling as well as additive synthesis where Zimmer was able to draw his own wave forms. In 1989 the score was nominated for an Academy Award and won Best Picture (Shelton, no date). His success would only contin ue. He was approached by the director of ‘Driving Miss Daisy’ (1989) the score of which consisted mainly of synthesisers and samplers. The Roland MKS-20 synthesiser was used for piano sounds about which Zimmer jokingly quoted â€Å"It didn’t sound anything like a piano, but it behaved like a piano† (Zimmer cited by Wherry, 2002) showing the unpredictable nature of digital synthesis. Within the same month as ‘Driving Miss Daisy’ Zimmer also created the score for the film ‘Black Rain’ (1989). In involving himself with both these films which were of entirely different genres he felt that Hollywood would not be able to typecast him (Young, 2008). This is further evidence of Hans Zimmer’s drive to think outside of the box, never wanting to be constrained or restricted to create just one type of music. His broad horizons were demonstrated further in 1992 with the film ‘The Power of One’ where Zimmer expressed his thirst for gaining authentic samples and knowledge of different musical cultures by travelling to Africa and sampling indigenous choirs and traditional drums. He gained a police-record whilst in the country for his work on the film for being labelled as subversive (Wikipedia, no date). It was ‘Power of One’ that led to his first expedition into the world of animation with the 1994 film ‘The Lion King’ which followed the African theme. Zimmer originally created 48 different theme tunes for ‘The Lion King’ (1994) before he was happy with the outcome (Hans-Zimmer. com, no date, a), displaying his meticulous nature. It can be said that this contributed to the film’s success and it went on to win an Oscar for Best Original Score and Golden Globe awards (Ankeny, no date). The African drum and choir samples used in ‘Circle of Life’ (the theme tune for the film) convey authenticity, whilst the use of a Western vocalist meant that a Western audience could still identify with the track. This maintained its resonance with the films main demographic, and the score was later adapted into a Broadway musical. After years of orchestral development Zimmer went back to his roots of synthesis with the Grammy Award winning film ‘Crimson Tide’ in 1995. However, his success post-Lion King meant that the celebrity lifestyle was in danger of catching up with him and his first attempts at the composition for ‘Crimson Tide’ were described by its directors as ‘crap’ and ‘rubbish’ and Zimmer is quoted as saying that â€Å"reality came back really fast for him† (Zimmer cited by Young, 2008). In the following years Zimmer went on to work on the scores for many more successful films. It was in the 2000’s, however, with the postmodern preoccupation with film that he became involved with even higher budgeted Hollywood Blockbusters. The following discussions of his works will describe 5 – Word Count: 3459 Student no. 15735 in depth how Zimmer’s creative processes lead to an extremely effective way of making sound for movies. The first of these discussions will focus on the film ‘Gladiator’ (2000). It is important to note Zimmer’s preoccupation with imagery and how the sound will translate on screen. It can be said that rather than dictate with music, Zimmer will take elements from the scenes, the characters and aesthetics of the film to set up the tone. An example of this is seen in what is arguably the most iconic scene of the movie, set in a wheat field, which is extremely poetic. Zimmer argues that the music gives the artistic license to be so poetic (hans-zimmer. com, no date, a). He talks about the collaboration with the artist Lisa Gerrard on this scene, and describes this relationship as a meeting of minds, finding her to be a ‘true’ artist. This collaboration is clearly effective in evoking emotion as the guttural vocals by Gerrard coincide beautifully with the imagery. Whilst watching the movie, it is found that the same piece of theme music is used in different places and in scenes that are worlds apart in terms of emotion. Zimmer’s ability to create polarity with one piece of music clearly displays his strategic ability to place the music effectively. For example, one piece of music is used in a scene where two people kiss as well as just before a battle scene. In the former, the effect is one of tenderness and romance, whilst in the latter tension and violence is alluded to. A further example of this is how the use of music conveys the humble theme of the movie (the personal life of the character) while at the same time can be turned into thousands of different emotions. (hanszimmer. com, no date, a) Additionally, the tone of the music clearly changes as the film moves around geographically in order to represent the location. For example, the battle scene set in Germania consists of sustained, powerful strings and other skewed instruments which create a frantic and tense scene as well as authentically representing the location. Furthermore, for the scenes set in Morocco the sound is generally more tribal, dirty and gritty giving the sound in the movie a bigger range and representing the change in locations effectively (hans-zimmer. com, no date, a). The composition throughout the entire movie is mainly orchestral and this has the effect of transporting the viewer to the appropriate period of time in history that the film represents. All of this amalgamates to an all-round epic and large scale experience which is at the heart of the Gladiator’s subject matter. Another interesting aspect of Hans Zimmer’s work is to see how he portrayed one of the most iconic villains in modern day films in the Batman movie ‘The Dark Knight’ (2008). From the outset it seems that rather than create a happy, indulgent score, Zimmer wanted to create something hateful and provocative, something that the viewer could invest in. The Joker is the focal point of the film and represents a change from its predecessor, ‘Batman Begins’ (2005). In order to convey the significance of the character the sound that accompanies him on screen displays the anarchy, mayhem and insanity inherent to the Joker’s eccentric personality. youtube. com, no date). In an interview on the making of the film, Zimmer describes his attempts at depicting the tone of the character through the use of razor blades on barbed wire and incessant tapping on tables and floors, but he eventually came to the extremely successful technique of playing two notes on a cello at the same time, which juxtapose beautifully. This gives the effect of a taught string that gets tighter and tighter but never breaks, paralleling the Jokers spiralling descent into madness. Also, the note of the cello slowly but consistently rises in order to draw the viewer in as the character also does on screen. This extraordinary quiet, high-pitched sound which creates rising tension appears to have a 6 – Word Count: 3459 Student no. 15735 slightly anxious and uneasy quality which syncs perfectly with the character and the viewer’s perception of him. To accompany the sound of the cello, and add to the ever-growing tension two heavily distorted guitars, almost unrecognisable as the original instrument, are played with pieces of metal, with the result of creating a completely anarchistic atmosphere. These effects are heavily processed with the use of distortion to create a more surreal experience, detached from reality. These techniques fuse together to form a rich and complex tapestry of emotion, the audial and the visual aspects are combined in a way that portrays harmony as well as contrast. (youtube. com, no date). The final movie that will be discussed in depth is ‘Inception’ (2010). In the New York Times Zimmer describes his own understanding of the films subject as being about time and its slowing down, and speeding up. The Edith Piaf track ‘Je ne regrette rien’ is used as part of the film to signify a kick to another reality. However, Zimmer has taken its use to a deeper level â€Å"all the music in the score is subdivisions and multiplications of the Edith Piaf track† (Zimmer cited by Itzkoff, 2010) representing his perception of the film as being based around time and its manipulation. In the same way Zimmer manipulates the Piaf track by using a single beat and slowing it down dramatically in order to create the trademark foghorn sound that the movie is well known for (Itzkoff, 2010). The momentum of the film is defined by the structure of the score that accompanies it. The intensity of the film gradually snowballs, becoming more and more surreal and penetrating. At the same time the music increases in intensity and level of depth as the film explores the different levels of the human mind. In an interview with Hans Zimmer (hans-zimmer. com, no date) he describes making electronic sounds from scratch on the custom moog rack in his studio, as well as using software synths such as U-he Zebra. In order to create the sounds he wanted he would play the synthetic sounds to his bespoke orchestra which consists of; six bass trombones, six tenor trombones, four tubas and six French horns in order for them to imitate the sounds. Combinations of the two create a euphoric and emotive atmosphere where deep and unsettling synthetic and orchestral sounds accompany and synchronise with a powerful and grand visual experience. Whilst Zimmer has admitted ‘The Dark Knight’ was heavy in its use of electronic sounds in ‘Inception’ this is pushed even further. In order to gain a further insight into what Hans Zimmer is influenced by, it is important to consider the setting in which he creates his momentous scores. His home studio in Santa Monica, USA is extremely gothic in its decor and can be perceived as having an overwhelmingly dark and eerie vibe – somewhat consistent with a large amount of his compositions. This can be seen in the pictures below. (Pictures sourced from www. stuckincustoms. com) In picture one, we see that muted decadence is incorporated with the feeling of comfort. It is hard to imagine that influence would not be drawn from these surroundings. – Word Count: 3459 Student no. 15735 The second picture, displays the core of the hardware at Zimmers disposal. Whilst it is hard to make out the various components, some are identifiable; his Quested monitors (5. 1 surround sound set up), his Doepfer LMK4+ midi-keyboard, and two analogue synthesisers which are mounted on the back wall – one of which is a custom Moog rack (as mentioned above) and a custom Roland rack, as well as two custom HP touch sensitive LCD screen monitors connected to his DAW (Steinberg Cubase as his main sequencer and Pro Tools for his final mix) (hans-zimmer. om, no date, b). The picture on the right shows a large amount of Pro Tools systems and a patch bay as well as various other hardware devices. He also has a custom built Bosendorfer grand piano. It is also worth mentioning the software used by Zimmer which as well as the DAW’s described above include various VST’s such as; Omnisphere, U-he Zebra, Atmosphere and thousands and thousands of sample banks. (hanszimmer. com, no date, b) Hans Zimmer enjoys an astonishing career with some incredible a ccomplishments, despite the fact that he has had no formal training. His passion is maintained and can be seen in both the way he talks about the composition process as well as the finished product that is heard on screen. Perhaps, it can be said that in his work he is still battling his inner turmoil at the death of his father as a young boy; â€Å"[composing] was my way of calming the demons in me or at the same time sometimes letting them roar, letting them rip, letting the monster out and seeing that it wasn’t so scary being able to look it in the eye. † (CNN Worldbeat cited by IMDB, no date). It is argued here that in his work Zimmer forces his audience to confront the demons on screen whilst creating an opportunity for escapism which is what cinema represents. His productions are both seamless and effortless whilst at the same remaining extraordinarily powerful and commanding. As a relatively young composer and with some of the biggest and long-awaited Hollywood blockbusters ever to be produced in the pipeline, such as the sequel to ‘The Dark Knight’; ‘The Dark Knight Rises’, his success can only intensify with time.

Saturday, September 28, 2019

Traditional Femininity vs Modern Femininity in Indian Cinema Research Paper

Traditional Femininity vs Modern Femininity in Indian Cinema - Research Paper Example The appearance of this concept is possible to connect with a reinterpretation of an old Indian myth about Goddess Durga. Exploring Asian culture, traditions, customs, and moral values is a complicated and a demanding task. Art still remains one of the most reliable sources of such information throughout centuries. Indian culture seems exotic and inaccessible to the rest of the planet, and cinema is only capable to open slightly the curtain to the Indian world. Bollywood movies can also be considered a good source of images, moral values, and cultural perceptions of the Indian nation. However, they are sometimes blamed for being too corrupt and public-oriented (Dudrah 32). Vijai Mishra states that Indian movies produced in Mumbai can be used as retransformation of the most ancient Indian epics, Mahabharata and Ramayana (128). Both works have the issue of dharma revealing, the notion which embraces responsibilities, morality, universal harmony, justice. Dharma violation has a direct influence on femininity construction, which has resulted in Indian movies of Bollywood. Corruption and violation of dharma necessarily result in adharma, which requires restoration as it bears disharmony. Following the changes of the woman image in Hindi movies, it is possible to reveal that perception of a woman has changed from a â€Å"new woman† to a â€Å"goddess†. Strange enough the heroines still support patriarchal values and stick to traditional views as traditions are essential for the Indian world perception (Stromquist 127). Until the 1970s a woman was mostly pictured regarding her relation to a man in Indian cinema. Thus, a woman was primarily a wife, a mother, and a daughter. This woman had to accept traditional values, be submissive, obedient, and able to sacrifice herself for a man. The role of â€Å"mother† in Indian films was also one of the most prominent (Erndl 3). A mother is perceived as an endless source of love, patience, and protection.  

Friday, September 27, 2019

The Telegraph and the Internet Essay Example | Topics and Well Written Essays - 1000 words

The Telegraph and the Internet - Essay Example In both cases, this linking of two users led to the development of a complex network of wired channels linking different geographical areas of countries and ultimately the whole world. In case of both the revolutions, the pioneers were rewarded with unprecedented levels of wealth. Technology: Recurring themes can be observed, as far as the communication technology is concerned. Due to the wired technology of the telegraph, it became necessary to invent a coded method like the Morse Code (a binary system of dots and dashes), which would facilitate transmission of information, as was the need of those times. The technology used by Internet also has an essentially similar design philosophy, though much more advanced. The system of nodes as intermediate transfer points for the complex networks of the telegraph system, similarly relate to the modern Internet connectivity. Another factor common to both technologies is the slowdown due to information overload. Development phase: The rise and spread of the population to far flung areas, and an increase in business and industrial activity resulted in the development of efficient transport systems such as railways. ... The governments utilized this innovation for better control of military and political matters, whereas the businesses could covert larger and larger geographical areas into one marketplace. In both cases, the subsequent entrants in the customer base were individuals, who brought along with them good and bad impact of human issues. Hacking or disruptive activities and misinformation about the operational capabilities are the common negative aspects about the social impact. On the positive side, personal issues like online chatting, romance and love over the wires, and even conclusion of marriage contracts are the common features of the personal applications of both, the telegraph and the Internet. Impact of the telegraph on New Journalism: The meaning of New Journalism: The term 'New journalism' as it is understood today, was codified by Tom Wolfe in a collection of journalism articles he published in 1973. Though it is not fiction, and it maintains elements of reporting, including strict adherence to factual accuracy, New Journalism often brings some features not originally found in news papers, but rather in magazines. The features identified by Wolfe are: elements of story telling, dialogue in full, first person point of view, and recording every day details. In effect, New Journalism differs from traditional journalism, by accommodating the element of entertainment in the original factual content. The influence of the telegraph: The origins of this shift towards New Journalism can be traced back to the invention and adoption of the electric telegraph in the nineteenth century. During that period, great changes were taking place in the society. The telegraph was instrumental in changing the

Thursday, September 26, 2019

Shortage of skill staff in aviation industory in UAE Essay

Shortage of skill staff in aviation industory in UAE - Essay Example It has opened new ways for many new airline companies to step up in the field. As there are much new aviation industries presently working in the Gulf region, it has also led to the shortage of skilled qualified staff in the industry. Inflation has not only affected the aviation sector, but also the housing, schooling and living sector. A change of almost 40-1000% was recorded in the housing and rent sector, and this was not only limited to the residential areas, but also to the commercial sector. And as far as the schooling sector is concerned, an increase of almost 15% was recorded, compared to the last year's school fees. And due to a massive increase in all these sectors, an increase in the cost of living was also recorded, to around 40%. This article describes the needs of human being in the present time. Facilities, new technologies, leisure that they are getting used to, the amount of dependency that they've on machines, rather than using and improving their own skills. People have adopted computers, mobile phones, air conditioners and other such things as a necessity item rather than a luxury item, and getting habitual to them. Due to which the amount of their spending expenditures exceeds their income, and as the people are finding it hard to leave all these comforts, they're surrounded with problems. Another factor which is contributing to all these problems is "inflation". It is creating problems for everyone. It is forcing the people to reduce their standard of living, and the range of their high quality life. In many industries, inflation has more impact on the lives of their employees than a few others. They've low incomes and are provided with only few facilities compared to other industries. Thus, allowin g them to choose other options, with more income and facilities, and a better standard of living. This article would further recommend steps to facilitate the problems faced by the aviation industry. Currently, the aviation industry is going through a difficult phase. Some major problems faced by the aviation industry are the increasing Cost of living, the cost of Accommodation, the cost of Schooling and the shortage of skilled staff. The drawbacks of all these problems are major, and we've to find a solution to these problems. 1.2 - OBJECTIVES The main objective of this article is to provide solutions to the problems mentioned in the "Aim" section. One of the most important moves that an aviation industry should make is increase the salary of their staff, so that they could meet up their personal expenses and are not worried, as it'll enable them to work more efficiently and the output would be quality work. The aviation industry should also provide their employees with facilities such as free fuel, free accommodation, free schooling, free training and other incentives to attract more qualified and skilled workers to their industry to meet up the shortage and demand of skilled staff in the industry. The industry should also help their staff out with their problems, and give them allowances. Another thing that aviation industry should do is provide a friendly working environment, so that every one feels comfortable and welcomed in the industry. 1.3 - Background The beginning of civil aviation in U.A.E was taken about in 1935, when aerodromes were generated. In

Wednesday, September 25, 2019

The Obligation to defend South Vietnam Essay Example | Topics and Well Written Essays - 2500 words

The Obligation to defend South Vietnam - Essay Example They could not just ignore â€Å"the long-suffering people of South Vietnam† (Westmoreland 1). In addition, the power of North Vietnamese military was stronger than that of South Vietnamese military when North Vietnamese were attacking South Vietnamese unjustly. According to Johnson (1), the war was characterized as unparalleled brutality. The simple farmers were one of the kidnapping and assassination targets. The children and their mothers were killed in the middle of the night since their fathers and husbands were loyal and obedient to the state. Consequently, the villages were always affected by attacks and raids that were majorly conducted in terror strikes and towns. North Vietnamese, Viet-Cong, attacked villages and killed not only soldiers but also civilians. Viet-Cong killed women and children. â€Å"In 1857 they reverted to terror, both indiscriminate and selective, with the assassination of teachers and local leaders. This terror rate went up every year† (Westmoreland 1). The Americans thought they should help Vietnamese to make order. The purpose of the U.S. was not only just to fight against Communism, but also to defend South Vietnamese from brutal attack of North Vietnamese. The reason why the U.S. had to be involved is that Americans and other democratic countries feared the spread of Communism because it possibly would threaten the democracy in the world. Eventually, it will threaten the freedom in the U.S. also. Therefore, Americans were committed to stopping it. In his April 7, 1965 speech, President Johnson addresses this growing problem: "Over this war-and Asia- is another reality: the deepening shadow of Communist China† (Johnson 1). Americans and people of other Democratic countries were afraid of the power of China; Americans thought unless they help Asian countries to escape from the danger of Communism, China would threaten and "dominate all southeast Asia† (Johnson 2). It was not only a problem

Tuesday, September 24, 2019

Body Reactions to Emotion Evoking Situations Essay

Body Reactions to Emotion Evoking Situations - Essay Example Since such situations do not arise every day, I decided to use movies to observe that behavior. Movies such as horror movies, soap operas, high-level comedy and thrillers are known for eliciting emotional responses in the audience. So one Friday evening, I decided to go to a cinema to watch a movie where a horror movie called The Ruins was to show that night. At a round 8pm, I entered the cinema hall. It was dark inside which was an excellent atmosphere for such a movie as the effect on the audience was sure to be profound. I looked for some space and, lucky enough, I got myself sandwiched between a lady and a man. This was excellent as I could be able to observe the response of a man and a lady simultaneously and compare the results. That Friday evening was the beginning of a number of visits to the cinema hall, where I watched movies like Anaconda, The Wrong Turn, Piranha, soap operas like In the Name of Love, Storm Over Paradise and Triumph Of Love and thrillers like 24 and Sparta cus. In all these situations, I observed the responses among different people and their body reactions. I also made some observations on myself on how my body reacted. This research was carried out with reference to the literature that explains the relationship between the body and emotions; how the body reacts to different emotions. ... The body’s reaction to shock is different from the body’s reaction to anger. Moreover, different body parts are involved in the reaction of different emotions, although the face is the dominant part in the expression of emotions.. Psychologists attribute most physical health problems like backache to emotions, especially emotional stress. Prinz (2006) asserts that if we understand how the various body parts relate to certain emotions, we can be able to understand our subconscious. This can help in healing diseases related to emotions as understanding our subconscious helps in knowing the root cause of the problem. Several theories have been developed by scientists on the way emotions are generated and the body reactions to such emotions. One such theory that was advanced to explain the relationship between the body’s reactions and emotions was developed basing on the study by an American scientist by the name William James and a Danish scientist called Carl Lange . Studying independently, the two scientists asserted that two factors determine the feeling of an emotion: the reaction of the body and how a person understands that reaction after an event. William and Lange believed that changes in the body occur before the interpretation of the changes. The two are what constitute emotion. The study by Lange and James led to development of theory called James Lange theory (William and McDermott, 1978). Other theories that have since been developed to explain the same include the theory by Cannon and Bard and also by American scientists, Singer and Schacter. Bard and Cannon made use of the nervous system to explain how emotions are generated and the response of the body to such emotions. They assert that the body reacts

Monday, September 23, 2019

Hotel Management Assignment Example | Topics and Well Written Essays - 1750 words

Hotel Management - Assignment Example This team will include a broker, an appraiser, an accountant, an attorney, an architect, an engineer, a marketing and financial consultant. The broker will assist in the negotiation of the purchase. The appraiser will be a person who has either done appraisal of similar properties or has appraised properties in the hotel construction and leasing market. The accountant will be responsible for reviewing the records kept on the property to determine whether the funds are being applied appropriately, and whether the reporting systems and financial controls are adequate. The attorney will be a legal consultant specializing in hotel works and will assist in the formulation of acquisition strategies. The attorney will assist in the identification and coordination of the members of the acquisition team, and also offer advice on structure and terms of transactions. The attorney will also assist in issues of legal due diligence, including the significance of litigation and regulatory and title issues. In its popular usage the word conveyance signifies the document employed to carry out a purchase of land. But the term conveyance is of much wider import, and comprises the preparation and completion of all kinds of legal instruments. A well-known branch of the conveyancers business is the investigation of title. An important function in the case of purchases or mortgages of real estate. With personal estate (other than leasehold) he has perhaps not so much concern. Chattels are usually transferred by delivery, and stocks or shares by means of printed instruments which can be bought at a law-stationers. The common settlements and wills, however, deal wholly or mainly with personal property; and an interest in settled personality is frequently the subject of a mortgage. Of late years, also, there has been an enormous increase in the volume of conveyancing business in connection. with limited joint-stock companies. In the preparation of legal documents the practitioner is much assisted by the use of precedents. These are outlines or models of instruments of all kinds, exhibiting in. accepted legal phraseology their usual form and contents with additions and variations adapted to particular circumstances. Collections of them have been in use from early times, certainly since printing became common. The modern precedent is, upon the whole, concise and businesslike. The prolixity which formerly characterized most legal documents has largely disappeared, mainly through the operation of statutes which enable many clauses previously inserted at great length to be, in some cases, e.g. covenants for title, incorporated by the use of a few prescribed words, and in others safely omitted altogether. The Solicitors Remuneration Act 1881, has also assisted the process of curtailment, for there is now little or no connection between the length of a deed and the cost of its preparation. So long as the draftsm an adheres to recognized legal phraseology and to the well settled methods of carrying out legal operations, there is no reason why modern

Sunday, September 22, 2019

Marketing Midterm Essay Example | Topics and Well Written Essays - 500 words

Marketing Midterm - Essay Example 19; Boone & Kurtz 12). Thus, marketing seeks to create a need for certain product or service offerings. This is eventually true especially in the case when there are many key players providing the same product or service offerings for the people. One of the best known strategies is to sell products through their brands, but this is going to take a remarkable process. Apple Incorporated and its branding strategy Apple Incorporated is known for its being a market leader in its industry because of its innovative strategy particularly on product differentiation. It managed to leapfrog the competition (De Wit & Meyer 681). In fact, it carries different line of products with significantly well-known brands. The goal of Apple Incorporated is to always go for new product strategy so as to be the market leader in its industry. Apple Incorporated has been renowned in the world because of its ability to create a need for its product and service offerings. This is specifically its competitive ad vantage and the bottom line is to create a significant trust among its customers for its brands. As a result, Apple Incorporated is remarkably known for its competitive brands in the market (O’Grady 56).

Saturday, September 21, 2019

Risks associated with acts of God Essay Example for Free

Risks associated with acts of God Essay There are various approaches that can be used in assigning probabilities of acts of God. This includes drawing of risk impact/probability chart which helps the risk manager to decide which type of risks requires more attention. Scientific approach can also be used in assigning probabilities of acts of God. Scientific approach is an appropriate approach in managing risks and making decisions under conditions of uncertainty such as acts of God. Risk managers can also use lay people response to occurrence and probability of risks as a result of acts of God (Attar, 2010). As a risk manager, I prefer using risk impact/probability chart because it demonstrates both the probabilities of the risk occurring which ranges from anywhere just above 0% and below 100%. The probability of risks associated with acts of God is also expressed. Additionally, the impact as a result of the risk is shown. The approach that cannot be used in assigning probabilities to acts of God is use of lay people response; this is because it is biased, unscientific and ill-informed approach. Part 2 . The source of valid data for estimating chances of a single act of God is history records that are already kept showing the frequency in which the events occurred in the past. From these records, the risk manager is able to estimate the chances of an act of God occurring in the present. According to the concept of conditional probability, it argues that the probability of an event or outcome occurring is mainly based on the occurrence of a previous event or outcome. In risk management, conditional probabilities are mainly contingent on a previous result. In the exposure of due intelligence, I will apply the concept of conditional probability by multiplying the probability of the preceding event by the updated probability of the succeeding event. References Attar, H. (2010). The Scientific Approaches to Risk and Risk Management: A Critical Review. Retrieved August 16 from http://scialert.net/fulltext/?doi=tasr.2011.386.393org=10

Friday, September 20, 2019

Professional Identity Of Mental Counselor

Professional Identity Of Mental Counselor I will develop my professional identity as a mental counselor in many ways that will benefit the mental health profession and myself. To aid me in this endeavor, I will seek guidance from the American Counseling Associations (ACA) Code of Ethics for mental health counselors and work diligently to apply their five ethical principles. These five principles are: Beneficence, Nonmaleficence, Autonomy, Justice, and Fidelity (American Counseling Association, Code of Ethics, 2005). To apply these principles it will be necessary to not only play the role of a highly credentialed counselor, but also act as an educator, researcher, advocate, and example to others. Below, I will briefly describe each ethical principle, and follow with an in-depth explanation of how they will be applied through each role, and how each pertains to the development of my professional identity. Beneficence means to do good and to take measures to prevent harm whenever possible. (ACA, Code of Ethics, 2005). I will apply the principle of beneficence by promoting the welfare of the client at all times. I will purposely act for the benefit of the client. I will advocate for my clients behalf and pursue their best interests at heart. Nonmaleficence The principle of nonmaleficence means do no harm. This principle maintains the idea of not inflicting intentional harm, or engaging in actions that risk harming others (ACA, Code of Ethics, 2005). I will apply this principle by avoiding harming others, and instead will work to promote their well being. I will work to eliminate threats and remove any elements that would result in harm to my clients. I intend to develop treatment plans that will help and improve their situation. Great consideration will be given on weighing the risks and benefits of treatment plans. Additionally, I will never encourage my clients to take action that would harm others. Autonomy The principle of autonomy describes the freedom to make ones own choices and decisions (ACA, Code of Ethics, 2005). As a counselor, I will appropriately encourage my clients to act upon their own beliefs and values, and choose what they believe to be the best course of action. However, while it is important to promote the clients independence, I must also protect them from the potential harm of their decisions and actions. I will explain to the client the nature of being autonomous while at the same time provide reasoning as to how their decisions may negatively affect their lives and the lives of others. However, in some instances where the client is underage or not of sound mind, it will be necessary for me to intervene, especially if their decisions are irrational and may harm others. Justice The principle of justice simply means treating others fairly and equally (ACA, Code of Ethics, 2005). I will apply the principle of justice by respecting each and every clients rights. I will show appreciation for my clients and hold them in high regard. I will maintain awareness and strive to provide each and every individual with equal access to quality services, and in no circumstance discriminate or exploit my clients. Fidelity The principle of fidelity involves the concept of maintaining loyalty and an honoring of commitments (ACA, Code of Ethics, 2005. In my counseling practice, a client-centered approach will be used to develop a trusting and therapeutic relationship with my clients. Setting aside my personal concerns and needs, I will practice fidelity by actively listening and giving my clients my undivided attention. I will honor them by showing unconditional positive regard and acceptance. I will honor all commitments that I have made and will avoid leaving any obligation unfulfilled. Credentials My plan of action first begins with building my credibility and continued pursuit of obtaining my counseling credentials. I will take advantage of every learning opportunity and obtain my masters degree counseling education through an accredited counseling program. Shortly thereafter, I will apply for licensure to become a mental health counselor through the Utahà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s Division of Occupational and Professional Licensing. In order to obtain licensure, I will pass the following examinations: (a) the Utah Professional Counselor Law, Rules and Ethics Examination;(b) The National Counseling Examination of the National Board for Certified Counselors (NCE) and (c) The National Clinical Mental Health Counseling Examination of the National Board of Certified Counselors. Once licensed, I will then be identifiable to the general public as a professional counselor who possesses the knowledge and skills set forth by governing boards and the counseling profession (The Utah Department of Occupational Licensing, 2010). Educator As a Licensed Professional Counselor, I will continue to strengthen my professional identity by carrying a sense of professional pride and openly acknowledging to others that I am a counselor. Seeking out and seizing every opportunity to educate others, I will be steadfast in correcting misidentifications of my profession by friends, family, clients, and the public. I will make a clear distinction between the counseling profession and other helping professions. Being a visible presence within the community, I will work in various settings and all populations. I will educate others on the roles and functions of a licensed professional counselor, as well as explain what it takes to become one. Example to Others I will carry a sense of social responsibility, act with integrity, and practice good ethics professionally and personally. To increase my effectiveness as I mental counselor, I will seek out personal growth and healing, and model a positive productive behavior to others. I will work to manage my stress and prevent burnout by maintaining a balance between work and play. I will address and resolve personal conflicts and will continually assess my own level of personal wellness, the areas in which I need to grow, and my professional goals. I will work also to ensure that each client I serve has a positive experience with mental health counseling. I will put aside my own needs, and act only in ways that will benefit the client. I will strive to understand, accept, and acknowledge my own limitations, and seek out help when needed. I will show empathy for my clients and express a genuine concern for their well-being. Research and Practice To further foster my professional identity, it is of great importance for me to create a visible and positive image of mental health counseling and its professionals. Accomplishing this will require a demonstration of ethical competence and credibility. I will use an evidence-based approach within my counseling practice to give me a higher degree of ethical competence and credibility (Sexton Whiston, 1997). I will work to advance my profession by contributing new knowledge to society at large and the mental health profession. In practice, I will conduct research and investigate the cause-and-effects of behavior in a scientific manner. I will share results of this research with other counselors, so that the mental health-counseling practice can be informed at a larger scale. I will evaluate whether or not treatment approaches are working and will strive to always find a better approach. I will stay abreast on the changes within the mental health profession, but will be cautious, and critically minded when new information is presented Advocacy Advocacy will be an intricate part to the development of my professional identity. As stated in my discussion posting: My reason for choosing to be in the helping profession of mental health counseling is to be a facilitator of positive change in others. On a grander scheme, my wish is to create more positive social change within my own profession in the hopes that the mental health profession will positively impact society at large. As a mental counselor, I will support this vision by advocating for my clients, my profession, and myself. To accomplish this objective, I will need to observe, listen, and recognize social barriers that cause distress. To reduce such barriers, I will need to become actively involved, be prepared to speak up for others, challenge rules and regulations, and be open to scrutiny. I will need to be tenacious, patient, persistent, creative in problem solving and have the ability to persevere when setbacks happen. Additionally, I will need to be somewhat altruistic, and giving of my time and services for little or no compensation (Smith, 2010, February 16, COUN 6100-3 Discussion section). I recognize and acknowledge that taking such a role will challenge my level of comfort. I am ready and willing to use every resource that I possess and look forward to collaborating with other mental health professionals to promote positive change. Professional Affiliations With a collaborative spirit, I seek to work with such organizations that advocate for causes that affect the mental health profession in a positive way. I am planning to join both the American Mental Health Counseling Association (AMHCA) and the American Counseling Association (ACA). Their goals and mission have a lot in common with my professional values. Like myself, their mission is to enhance the health counseling profession through advocacy, professional development and education. They also seek to improve the standards of professional counseling, and distribute information that would further human development and the profession of counseling (AMHCA, 1995, ACA, 2005). Additionally, both professional associations are compatible with my professional values since they do not support the mistreatment of clients but seek to promote their welfare and provide the best service possible. Both organizations offer many services that will promote my values of growth and development, by prov iding opportunities for professional development, leadership training, advocacy services, continuing education classes, and access to publications (AMHCA, 1995, ACA, 2005). Another association that I plan to be affiliated to is the Association for Lesbian, Gay, Bisexual and Transgender Issues in Counseling (ALGBTIC). The ALGBTIC is a division of the American Counseling Association. The ALGBTIC allows any individual that has interest in LGBT issues to apply for membership. Its mission is to promote greater awareness and understanding of gay, lesbian, bisexual, and transgender issues Their goals are to educate counselors on the unique needs of client identity development (ALGBTIC, 2009). They furthermore seek to strengthen counselors professional skills relating to sexual minorities. The mission and goals of ALGBTIC are compatible with my values because they seek create positive social change within society. They are working to remove the social barriers of prejudices and biases, and additionally are promoting non-discrimination and cultural competence within the counselor. Social Changes In the interest of removing social barriers that can greatly inhibit the provision of quality counseling services, I am interested in joining ACA and AMHCA in their advocacy for insurance reform. I will begin working within these professional associations to influence policymaking and legislation of healthcare policies. I will also continue to educate myself on the ethical and legal standards of mental health counselors, and work to prevent the occurrence of professional issues. I will research some of the common professional issues (informed consent, confidentiality, client autonomy, compromised client care) that have arisen as a result of managed health care and third party reimbursements, and work to develop a contingency plan as to how best approach such issues. As stated in my discussion posting: Additionally, I intend to focus on advocating for client needs, specifically those in poverty. I would like to focus on helping these individuals get the help they need. First by, educating these individuals about the benefits of mental counseling, secondly, by getting more affordable or free counseling services provided to those who cannot afford it, and lastly to work to increase visibility to these individuals that such resources exist. To carry out such objectives, I will fundraise for treatment centers and work to get government funding as well. I will need to devote my time and resources for gathering data that supports my agenda. I will collaborate and network with other professionals and community organizations in the hopes of raising funds and influencing policymakers. I will need to educate policy makers and the public about the mental health profession. Being a member of counseling organizations such as the American Counseling Association (ACA) will support my advocacy process. ACA provides its members with information as to whats going in all levels of government. They can furnish me with the names of the key persons that can push my agenda (Smith, 2010, February 16 COUN 6100-3 Discussion section). In the interest of removing social barriers that can greatly inhibit the provision of quality of life, I would like to also focus my efforts on reducing obesity in America. As stated in my discussion posting: I believe the addiction to food can be just as strong as an addiction to drugs or alcohol. As we all know, the problem of obesity and weight related illnesses and disease continue to grow. Many programs seem to address the mere symptoms of being overweight by changing diet and incorporating exercise, but fail to address our relationship with food. Healthy eating and exercise is only part of the battle. I truly feel that the only approach to healing any problem is an honest examination of its symptoms and roots, which is why I am interested in advocating for my public awareness of the effects of emotional eating and how it should be treated (Smith, 2009, September 10, COUN 6000 Discussion Section). Attitudes The professional I interviewed in the mental counseling field is Sandy, a Licensed Professional Counselor for a very busy local counseling center. Sandy has been a licensed and practicing counselor for ten years. On an average workday, she services eight to nine private clients. Sandy describes her workplace as fast paced and quite stressful at times. Sandys work schedule varies in time of day to accommodate the needs of clients. She works with individuals, couples, and groups. Sandy also works with a variety of populations with many different problems. However, Sandy specializes in working with individuals who have post-traumatic stress disorder, anxiety, depression, and bipolar disorders. She also spends a great deal of time working with individuals who have drug, alcohol, and domestic abuse problems. Sandys work schedule varies in time of day to accommodate the needs of clients. She has group therapies on four evenings a week, consisting of seven to ten clients to a group. Sandy disclosed that it can be frustrating when clients cancel or do not show up for their appointments, and that she only receives compensation for the counseling services she provides. However, this did seem to be of great concern for her. For instance, she mentioned the need for counselors to be altruistic and explicitly stated that providing therapy for Medicaid patients is not about making money, and that not much financial compensation is provided. On a side note, I was very surprised to learn that Sandy is not a member of any professional counseling organizations. Sandy demonstrated a very positive attitude towards the mental health counseling profession, and a great sense of fulfillment in what she does. Her perspective and attitude towards mental health counseling was refreshing and inspiring. Sandy has an altruistic nature and is quite giving of her time. While discussing her feelings about the profession, she exhibited much passion, and little frustration. The attitudes that Sandy and I carry towards the mental health profession are quite compatible. We both strive for positive social change and to bring out the best in others. Like myself, Sandy encompasses a philosophy of prevention and personal growth. We both share the belief that individuals can solve their problems. I have always believed that I can think my way out of anything, and to utilize every resource available to me. Sandy and I both tend to look at people and their situations in a holistic manner. Sandy conveyed a belief that a persons condition is temporary. I feel the same way; I believe we all go through season of productiveness and progression, as well as dysfunction and regression. The common thread that I see between my attitude and Sandys is that a career in counseling is more than just providing a financial income, it is a profession that nurtures our sense of purpose and valued connection to others. I like that the profession of counseling allows me the freedom to use a combined approach of science and personal experience. What also appeals to me is that the mental health profession considers the psycho, social, and biological factors of a persons situation. I would rather focus on mental wellness rather than a narrow focus on mental illness, this is the main idea or attitude that I harbor towards the mental health counseling profession.

Thursday, September 19, 2019

Creating Morals in Victorian Short Stories Essay -- The House of Eld T

Creating Morals in Victorian Short Stories I have read recently several Victorian short stories I noticed that many had similar styles and contents. But the three stories that I found most interesting were: The Persons of the tale and The House of Eld both by R L Stevenson and The Superstitious Man’s Story by Thomas Hardy. In these three stories I found that they were linked by the use of a narrator to tell the story of what had happened to the main characters through their fear, heroism and morality. The House of Eld and The Persons of the Tale both have a moral to them. They are both written by the same author and although the moral in The House of Eld is shown at the end and The Persons of the Tale is a little harder to find both need to be worked out with great thought. The moral of the Persons of the Tale is that people although they are all different they are all needed in one way or another to complete life and the moral at the end of The House of Eld relates to the story. In the story the boy Jack thinks that everything will be perfect if he gets rid of the Sorcerer and therefore the gyve, but in fact in the process he kills his uncle, his father and his mother. The moral puts across the point that if you get rid of something important to your family you get rid of them too. R L Stevenson has written these short stories in the style of Aesop’s Fables, each with their own meaning and moral. He has done this in an updated version for their time to help the readers and listeners understand the meaning of life. In both the R L Stevenson stories there is a hero. In the House of Eld, the hero is Jack. He shows heroic characteristics like braveness, the will to win and determination. In the Perso... ...ting. This is scary in itself but the moral to the story scares the people more. It is telling people that if you get rid of something very important and something you have never lived without you will get rid of the most important things to you. This implies that if you reject God then you can lose everything important to you and your family. And finally in the Persons of the Tale the message that God has no favourites and that everyone is important teaches the Victorians to love each other as everyone is just as important as anybody else. Overall these three stories are enjoyable, thought provoking and educational for the readers and listeners. The authors have written with great language and techniques and have produced good short stories. They have considered the interests and views of readers in the Victorian times and they are enjoyable to read. Creating Morals in Victorian Short Stories Essay -- The House of Eld T Creating Morals in Victorian Short Stories I have read recently several Victorian short stories I noticed that many had similar styles and contents. But the three stories that I found most interesting were: The Persons of the tale and The House of Eld both by R L Stevenson and The Superstitious Man’s Story by Thomas Hardy. In these three stories I found that they were linked by the use of a narrator to tell the story of what had happened to the main characters through their fear, heroism and morality. The House of Eld and The Persons of the Tale both have a moral to them. They are both written by the same author and although the moral in The House of Eld is shown at the end and The Persons of the Tale is a little harder to find both need to be worked out with great thought. The moral of the Persons of the Tale is that people although they are all different they are all needed in one way or another to complete life and the moral at the end of The House of Eld relates to the story. In the story the boy Jack thinks that everything will be perfect if he gets rid of the Sorcerer and therefore the gyve, but in fact in the process he kills his uncle, his father and his mother. The moral puts across the point that if you get rid of something important to your family you get rid of them too. R L Stevenson has written these short stories in the style of Aesop’s Fables, each with their own meaning and moral. He has done this in an updated version for their time to help the readers and listeners understand the meaning of life. In both the R L Stevenson stories there is a hero. In the House of Eld, the hero is Jack. He shows heroic characteristics like braveness, the will to win and determination. In the Perso... ...ting. This is scary in itself but the moral to the story scares the people more. It is telling people that if you get rid of something very important and something you have never lived without you will get rid of the most important things to you. This implies that if you reject God then you can lose everything important to you and your family. And finally in the Persons of the Tale the message that God has no favourites and that everyone is important teaches the Victorians to love each other as everyone is just as important as anybody else. Overall these three stories are enjoyable, thought provoking and educational for the readers and listeners. The authors have written with great language and techniques and have produced good short stories. They have considered the interests and views of readers in the Victorian times and they are enjoyable to read.

Wednesday, September 18, 2019

Philosophy :: Teaching Education School Essays

Philosophy I believe that education is a tool that prepares students for life as an adult. As a teacher, I will strive to teach students and help them discover talents that they are not aware of. I will encourage and inspire students to fulfill his/her goals. In my classroom, I believe I would want a student – center class curriculum. Students should have a chance to express their opinion on what goes on in the classroom. I would accept their opinion and try to compromise between my point of views and the students. I will use bulletin boards to post assignments, upcoming events and examples of the content. I will display the artistic endeavors on a bulletin board so they can be proud of their accomplishments. I would conduct discussion and have students seated in groups. In my opinion, that having group work would be helpful for the students to learn from each other. I know being organized with my lessons plans will allow my class to run smooth. I want to make sure I have the materials my students need to work and create their projects. I want to make my classroom a pleasant place for students to learn. In my field, I cannot go into my classroom lecture too much because the students will lose interest. I will give the students som e information and directions they need to conduct the assignment and then allow then to start. I will be available for any questions the students might have and walk around to each to mentor their progress. I will try to keep myself informed of new information and changes in education as it pertains to my field of teaching. I will attend workshops of varies interests. Searching the Internet is a great tool for finding examples and ideas. Even showing different cultures from all over the world. For example, how we create pottery could be totally different than the America Native Indians, who are famous for their ceramics. I would also like to know what my student’s interests are and see how I can convert it into my classroom. Communication between a teacher and a parent is very important. Both should work together because of the greater influence in the shaping in a child’s life. Douglas J. Fiore states in his book, â€Å"Creating Connection for Better Schools† that â€Å"The best teachers use varied forms of communication and regularly provided feedback to students and parents alike.

Tuesday, September 17, 2019

Comparing Women in The Bell Jar and Enormous Changes at the Last Minute

Independent Women in The Bell Jar and Enormous Changes at the Last Minute      Ã‚  Ã‚   The women's movement was in full swing in America in the sixties. These were the women who were escaping from their kitchens, burning their bras, and working in careers that were traditionally male-oriented, while at the same time demanding payment equal to men's salaries. In her essay: What Would It Be Like if Women Win, Gloria Steinem has many thoughts on the ways feminism could change this country and what the society would be like if her changes were made. An interesting change she is looking to make involves sexual hypocrisy: "No more sex arranged on the barter system, with women pretending interest, and men never sure whether they are loved for themselves or for the security few women can get any other way" (Steinem, Takin' it to the Streets, 476). This new attitude can be found in much of the literature of the sixties. Specifically, in two of the books we have read, women authors have projected this concept of a "new sexual women" into their characters.    The main character in Sylvia Plath's novel, The Bell Jar, could be the spokesperson for all of Steinem's ideas. Esther Greenwood breaks all of the traditional rules that a female in her time should have been following. Esther is a bold and independent woman. Which makes Buddy Willard, he... ...or this reason, and not just because her mother wants to serve her husband, that she delivers them. She is not willing to be a servant.    The women authors of the sixties incorporate many ideas of the feminine movement into their works. Their characters are strong and independent. They make bold choices, like their creators, and that is what makes them interesting.    Works Cited Bloom, Alexander and Wini Breines, eds. Takin' it to the Streets. Oxford University Press, New York, 1995) Paley, Grace. Enormous Changes at the Last Minute. Farrar, Strauss, and Giroux, New York, 1974. Plath, Sylvia. The Bell Jar. Harper and Row, New York, 1971.   

Monday, September 16, 2019

Explaining the role of effective communication Essay

There are wide ranges of ways that communication can take place for example one to one conversations, group conversations. This can either be informal or formal depending on the individual’s outcome. An example of effective communication that can take place in a health and social care setting is a hospital, for example a nurse and her colleague are talking about how much they enjoy their jobs, and this is a form of effective communication. One- To –One communication – A one to one happens when a person speaks to a individual, or writes to the individual to form effective communication. In a one to one communication, it is always effective as both of the people in the one to one work together effectively and interacts well, as both individuals are relaxed and are listening to each other, in a result the communication works effectively and both parties leave with a resolved matter and everything is positive. One to one communication can be formal or informal. An formal one to one communication can take place in a GP, where the patient is discussing their personal problem with the Doctor and the doctor is helping the individual out with their problem, this is part of effective communication as the one to one interacting is working effectively. An informal one to one communication, can take place in a health and social care setting, where two colleagues are on their lunch break and are discussing about how their day has gone so far and etc. ,this is a part of effective communication as both parties are interacting effectively. Group communication – In a group communication, there is often more going on as it is a wide range of people within the group. During the group communication, each individual will try and get their points and ideas across to the people within the group and the rest will listen and be considerate towards the person speaking. That is a way of effective group communication, as the interacting between the group is working well and effectively. A group communication can be a great benefit, as it’s easier to make decisions and problem solving a ituation as you have various people giving different views and feedback to a matter, and that’s a great way of effective communication. A group communication can include multi- professional working, multi-agency, which happens with professionals and people using services. A multi-professional working involves numerous professionals working together in order to meet the needs of an individual. This will include doctor, police, an d social worker to meet the needs of a young adult in a bad situation. Multi-agency is when different organisations work together effectively to the best possible service to families, children and young people. Formal communication Formal communication is a form of communication used by professional to communicate with clients and individuals. This form of communication is important because it shows the professional is showing professionalism within the work their doing to deliver the best possible care for the individual as well as the communication working effectively. An example of formal communication can be, ‘ good morning Sir/Mrs, this shows respect towards the individual. It is important not to use jargon or slang whilst communication formally, because you will come across as you’re not serious about your work, and also the client my not be pleased, also jargon can be a barrier because it can affect the communication between the client and professional due to not understand the technical words. Informal communication Informal communication is a casual exchange or letter that doesn’t follow to all of the rules of formal communication. It’s like saying â€Å"hey† instead of hello and also writing to your friend and talking about personal things. These are things you’d never do in a business environment because it can be considered as formal communication. Informal communication is good way of communication as it can make a individual more relaxed and effective as it’s more easier and complex for the person to interact, as they don’t have to worry about being proper and correct. Interpersonal interaction Interpersonal interaction is how people relate towards each other in a verbal nteraction or non-verbal interaction. Verbal interactions include speech, tone of somebody’s voice, listening and language. Non-verbal interactions include a person’s body language and the way they express it for example their posture, facial expression and their proximity. Interpersonal communication can take place in a health and social care setting, for example: at a care home, there is a new career and she does not speak English properly, so therefore it is hard for her to interact with the residents, which makes this is a language barrier. P2 – Argyle’s Theory of the Communication Cycle Michael Argyle is a social psychologist who developed theories about interpersonal interaction and human communication. He carried out experimental theories of non-verbal and verbal communication to develop and test he’s theoretical ideas. He has a communication cycle which explains and predicts how communication can occur in a one to one situation. 1. An idea occurs. A resident wants to go to the library and is trying to convince her carer. 2. Message coded. She talks to her carer about the books she used to read and how much she misses reading them. 3. Message sent. The carer says to the resident, ‘what was your favourite book’ this shows the message is sent and the carer understands what the resident is talking about. 4. Message received. Now the carer know what the resident’s favourite book is the resident is happy and is smiling. 5. Message decoded. Then the carer says to her resident would you like me to take you to the library so we can have a look if they have your favourite book and other books your interested in? 6. Message understood. Here the resident is happy and so is the carer because now they both understand each and the communication between the two has worked effectively. Bruce Tuckman defined a model of group development based around numerous stages, sequences or group activity. Tuckman suggested that these stages should happen in order for effective communication to occur in the groups interaction as well as the four stages being completely different. Forming –it is the start of the year and new infants have started the nursery, they tend to be shy and well reserved as they are not used to each other. Storming – as they start to settle in for about a month, they because more comfortable and relaxed with each other, in some cases this might not happen, someone would want to be dominant out of the bunch and this may cause conflict between the infants. Norming – in this stage everyone had built a strong bond between each other, and is working together well. Performing – in this final result the infants become mature and tend to realise that working together effectively can be a positive thing. M1 – Assess the role of effective communication and interpersonal interaction in health and social care with reference to theories of communication. The roles of effective communication in a health and social care setting, is to ensure that if communication with a resident, you must make sure to talk clearly and slowly, face to face make sure the person understands you and you’ve got your message across in the right way, in order for the communication to work effectively. The types of reference to communication are sign language, makaton and braille. These are part of effective communication as they are used by people with a hearing or blind impairment and leaning difficulties in order for them to communicate with others around them. Effective communication is a two-way process in which a person tries to understand the viewpoint of the other person. Communication is a cycle because when two people communicate they will need to make sure that they got their ideas across towards each other and they are understood. There are also barriers that can occur in a communication due the individual’s circumstance, for example: a person using slang, jargon o complex technical terminology can be heard, but their message may not be understood. Scenario I’m going to give a scenario between doctor and a patient, showing communication working effectively. Nurse : did you rest well last night Mrs Jones? Patient: yes I did nurse, I’m feeling slight better. Nurse: that’s a great improvement then, I’m glad you are. Patient: thank you very much nurse. Nurse: I am always here to help my dear. This is a very good way of effective communication, as the nurse and patient are interacting well and both parties are happy as they have understood each other. References (http://www. businessdictionary. com/definition/informal-communication. html) (http://wiki. answers. com/Q/What_is_formal_communication_in_business_organization)

Shared and Non-Shared Events

Events, using a psychological approach, could either be shared or non-shared. Based on the denotation of shared and the non, one might have a pretty good idea of what the terms actually mean. One thing is for sure, though; apparently, not all events can be shared, which somehow contradicts one connotation of the word event. At any rate, this paper would define and differentiate shared and non-shared events as much as the author knows it. Shared EventsIn order to understand what the term means without the use of complex psychology books, we should make do with just the bare words themselves defined separately: Shared is the past tense of share, which means to allow joint access to a particular thing or concept. Anything can practically be shared—even personal things, if it is within one’s hygienic tolerance. An event, meanwhile, is anything happening. So, combining the two definitions, we would get anything happening that is experienced by not just a single person therefore, our bare definition of a shared event is formed.Adding the subject of psychology, a shared event is something that is experienced by all parties involved, but its significance impacts those of not just by one person but all those involved in the event. Non-Shared Events Since the definition of shared events is already established, we only need to define the word non in order to get our full definition of a non-shared event. The word non is an adverb that signifies that the word following it should be regarded as the contrary.Therefore a non-shared event is exactly the opposite of a shared event, which brings us to a definition of anything happening that is experienced by just a single person. Again, from a psychological perspective, we get â€Å"something happening, whose impact only affects one individual. Examples of Shared Events There are many examples of a shared event. A good and timely example is none other than the current economic crisis. Is it an event? Check. Does it affect those involved? Check.The current economic crisis, call it recession if you must, is definitely a shared event, not only because it is an event (a big one at that), but also because virtually everybody is affected. Employees are either losing jobs or losing benefits, investors are losing their business, and families are giving up their homes. Another example of a shared event is a regional disaster—they could either be natural disasters or man-made. Hurricanes, earthquakes, forest fires, and floods are just some of examples of regional disasters that are shared by everyone who happened to be in the area where it took place.Election is another shared event that impacts the population, as the outcome of an election could determine the future of a nation. Examples of Non-Shared Events There are also a number of examples for non-shared events. A person who gets himself or herself into an accident alone is one example. However, if that person is the provider for a family, his or her accident can be considered as a shared event, as that person’s accident would cause his or her family to be affected financially by the accident.The same it true with a person who gets sick. If he lives alone or if his inactivity does not affect the welfare of the family, his sickness would be considered a non-shared event. Otherwise, it is a shared event. Relationship events outside of the family is also an example of a non-shared event—other family members do not necessarily have to get involved in relationship matters outside of their circle (Eley & Stevenson, 2000).

Sunday, September 15, 2019

Cold Start 2013

The ambiguous status of its military doctrine may be no bad thing for India, if the end result is what Thomas Schelling described as ‘the threat that leaves something to chance’,76 but, as Delhi has discovered, issuing even embryonic threats can be counterproductive. Cohen and Dasgupta observe that ‘Cold Start has been a boon for the Pakistan establishment’, in that ‘its diplomats and generals can contend on the international stage that India is in fact an aggressive country’. 77 And far from leaving something to chance, the prevailing arrangements are widely accepted as aspirational at best.Third, inter-service rivalry has crippled a number of modernisation efforts in the past, and doctrine appears to be no exception. India’s wars have historically been disjointed affairs. In the humiliating defeat by China in 1962, airpower was glaringly absent. 78 Three years later, the Indian Air Force (IAF) preferred strategic bombing to close air su pport. 79 Chari et al. , Four Crises and a Peace Process, 175. Ibid. , 177. 74 Khan et al. , ‘Pakistan’s motivations and calculations for the Kargil con? ict’. 75 Mukherjee, ‘The Absent Dialogue’. 76 Thomas C.Schelling, The Strategy of Con? ict (Cambridge, MA: Harvard UP 1960), 187. 77 Cohen and Dasgupta, Arming without Aiming, 66. 78 R. Sukumaran, ‘The 1962 India-China War and Kargil 1999: Restrictions on the Use of Air Power’, Strategic Analysis 27/3 (2003), 341. 79 The limited amount of close air support furnished by the IAF was disastrous. It was characterised by ‘dismal conduct’, including the in? iction of casualties on Indian 73 72 Downloaded by [Harvard College] at 13:28 22 July 2013 526 Shashank Joshi Downloaded by [Harvard College] at 13:28 22 July 2013And although it played important roles in subsequent con? icts, it resists being co-opted for the Army’s purposes. The Indian Navy (IN) has ssimilarly carved out an independent role for itself in recent years, following minimal involvement in India’s wars. 80 Its doctrine ‘presents war? ghting as one of four equally important roles, with the other three – diplomatic, constabulary, and soft power functions – being broader in geographic scope and less dependent on combat power’. 81 The IAF and IN have abiding fears of being marginalised and subordinated by an overweening Army.This has ensured that Indian Chief of Defence Staff (CDS) or Chairman of Joint Chiefs of Staff (CJCS) positions have never materialised, despite the coordination bene? ts of such an of? ce, whose existence was mooted as early as 1949 and the case for which has been made recurrently since. 82 India is not unique in this regard. Industrialised democracies often face inter-service wrangling. 83 In Britain, anticipated austerity has prompted each service chief to vigorously defend the relevance of his force structure, with an emphasis on costly platforms. 4 Such debates over force structure, such as the analogous questions over the utility of the F-22 in an age of irregular warfare, everywhere affect posture. 85 However, the Indian context is characterised by particularly rigid service identities and a de? ciency of overarching political orchestration. Cold Start threatens the organizational essence of the IAF. 86 This is unsurprising: as a doctrine for conventional limited war, it characterises airpower as ancillary to the movement of ground forces. Insofar as Cold Start is a strategic package rather than one operational manoeuvre personnel.

Saturday, September 14, 2019

Features of Natural Moral Law & Dicuss Whether Its Strengths

EXAMINE THE KEY FEATURES OF NATURAL MORAL LAW & DICUSS WHETHER ITS STRENGTHS OUTWEIGH ITS WEAKNESSES Natural Law has roots that stem back to Ancient Greece, and it was Aristotle who really created the approach. It was also depicted in Sophocles’ play Antigone, where the protagonist claims her right to bury her brother despite the King (Creon) ordering that he be fed to dogs. Antigone, (the protagonist) proclaimed this because she believed that there was a higher law than the King’s, particularly, Natural Law.However, it was not until the 13th Century until Thomas Aquinas developed its key features, that it was actually more widely recognised as a moral theory. When we focus on the recipient of the natural law, that is, us human beings, the proposition of Aquinas's natural law theory that comes to the forefront is that the Natural law establishes the basic principles of practical rationality for human beings, and has this status by Nature. These are to be followed univer sally, as Cicero puts it; it is ‘one eternal and unchangeable law will be valid for all nations and all times’.According to Aquinas, all humans seek good and when we do wrong or evil, it is only because we are only seeking ‘apparent’ goods and not real goods. So, we could ask ourselves, how does Aquinas define a ‘real’ good? A real good is when the said ‘good’ falls under the five primary precepts. These are: self-preservation and preservation of innocents, educating children, living in society, reproducing and worshipping God. Aquinas also believed that we can use our rationality to know Natural Law.It is inherent within our human nature, God reveals specific commands but these do not go against natural law but rather, further develop it. Aquinas said that a moral life is a life entirely followed ‘according to reason’. Aquinas allowed for the Aristotelian insight that the particulars of the situation always outstrip o ne's rules, so that one will always need the moral and intellectual virtues in order to act well. But he denies that this means that there are no principles of right conduct that hold everywhere and always and some even absolutely.On Aquinas's view, killing of the innocent is always wrong, as is lying, adultery, sodomy, and blasphemy; and that they are always wrong is a matter of natural law. Therefore, Natural law is absolute, but surely, we can ask ourselves, what about double effect? What if a dying mother had to give an abortion to preserve her life? For Aquinas, there are two key features of the natural law, features the acknowledgment of which structures his discussion of the natural law.The first is that, when we focus on God's role as the giver of the natural law, the natural law is just one aspect of divine providence; and so the theory of natural law is from that perspective just one part among others of the theory of divine providence. The second is that, when we focus on the human's role as recipient of the natural law, the natural law constitutes the principles of practical rationality, those principles by which human action is to be judged as reasonable or unreasonable; and so the theory of natural law is from that perspective the preeminent part of the theory of practical rationality.Whilst Natural law may be a particularly easy, universal theory that can apparently be followed by all people it has shortcomings. BEGAN FIRST WITH STOICS IN THE WEST THIS IS ONE OF THE FIRST ‘HYBRID THEORY’ HUMAN REASONING + DIVINE COMMANDS THE 13TH CENTURY WAS A GOLDEN AGE FOR CATHOLICISM, RULED BY THE IDEA OF REVELATION/FAITH/PRIESTHOOD THOMAS AQUINAS REASONED THAT WE ARE MADE IN THE IMAGE OF GOD THAT HE GRANTED US REASONING AND THAT WE CAN USE THIS REASONING THAT LINKS WITH PHILOSOPHY WHICH OVERLAPS WITH FAITH/DIVINE COMMANDS. REASON IS 1+1=2.AQUINAS SAID WE CAN USE HUMAN REASON TO PROVE THE EXISTENCE OF GOD. DIVINE LAW – THIS COMES FROM GOD. UNIVERSAL LAW = NATURAL LAW BROKEN DOWN INTO HUMAN LAWS. Ironically, all the primary precepts are about perpetuating the human race†¦ DOUBLE EFFECT STATES THAT IF IN ORDER TO GOOD YOU HAVE TO DO ‘LESSER/UNINTENDED EVIL’ ONE MAY PROCEED BUT IT HAS TO UNINTENTIONAL. NATURAL LAW DEFENDS THE JUST WAR THEORY – CAPITAL PUNISHMENT IS ALLOWED/JUSTICE WHAT ABOUT HOMOSEXUALITY? THEY’RE VIOLATING PRINCIPLE NUMBER 2 – PROCREATION BUT NEITHER WOULD BIRTH CONTROL OR CELIBACY.JUSTICE (LEGALISTIC)/EQUALITY/REASON-BASED/CONCISE IT CAN TELL YOU WHAT TO DO IN ALMOST ANY MORAL DILEMMA UNIVERSAL. IF THERE IS A GOD, JUSTICE WILL BE ASSURED. THEREFORE, EVEN IF YOU SUFFER BY FOLLOWING NATURAL LAW, BALANCE WILL BE DEALT. GOD MAKES SURE THAT THE INNOCENT ARE VINDICATED AND GUILTY ARE PUNISHED. CONS: NO GRACE, MERCY OR FORGIVENESS ALLOWED. ‘AN EYE FOR AN EYE, A TOOTH FOR A TOOTH’. A LIFE FOR A LIFE BECAUSE IT IS A REASON BASED THEORY, IT CAN BE RATIONALISED AND CAN BE SUBJECTIVE.BY USING DOUBLE EFFECT YOU COULD RATIONALISE ALMOST ANY BEHAVIOUR YOU WANT. BIRTH CONTROL IS A BAD THING. BUT WHAT ABOUT IN AFRICA, HIV/AIDS ETC. EFFECT YOUR SELF PRESERVATION. PERSONAL OPINION OF NATURAL LAW – IT CAN BE MASSAGED INTO JUSTIFYING ALMOST ANYTHING BY THINKING ABOUT IT. I LIKE AQUINAS I LIKE ITS SIMPLICITY BUT THE WORLD IS NOT THAT NEAT AND TIDY, THE RULES ARE TOO VAGUE. I DON’T WANT TO LIVE IN A WORLD WHERE THERE ARE NO SECOND CHANCES. ‘AN EYE FOR AN EYE WILL LEAVE THE WHOLE WORLD BLIND. ’

Friday, September 13, 2019

Business Ethics Essay Example | Topics and Well Written Essays - 2250 words - 9

Business Ethics - Essay Example s to show the possible impacts of developing Tea For All Ltd as an ethical organization and also, to realize its impact on the environment, fair trading and employee relationships of the company. The project also evaluates the code of conduct, which has been followed by Starbucks in dealing with its business partners. This is because Starbucks is the leading coffee shop company in the world, with a spectacular scale of operation. The ways through which Starbucks can improve its ethical operations have also been highlighted. The final segment of the project discusses possible ways of implementation of the code of conduct of Starbucks on Tea For All Ltd. Tea for All Ltd. is a tea producing and supplying company, which wishes to emphasize on code of ethics for establishing itself as one of the successful global companies. This essay discusses the advantages and disadvantages that can be faced by the company, if it wants to position itself as an ethical organization. The first and foremost argument that can be put forward for establishing the company as an ethical organization is the fact that it will provide the company with a competitive advantage over the competitors. Ethical leadership can facilitate good business leadership in the company. The research conducted by James A. Mitchell shows that companies with an ethical advantage demonstrate better financial performance than those without it (Mitchell, 2001). The advantages of using a sound ethical code of conduct, as far as the environment, trading practices and workplace relationships are concerned, are highlighted below. The ethical objective of the company is to reduce its adverse impact on the environment as much as possible. The problem of the company is that it involves extensive farming techniques which can have corrosive action on the soil and wastage of water Ethical leadership is not a sufficient condition to create a successful business venture, but it is definitely a necessary one (Mitchell, 2001).